What are the responsibilities and job description for the Director of Influencers position at GOOD PEOPLE RECRUITMENT?
Job Description
Job Description
Director of Influencers Fast-Growing Skincare Brand
Location : Hybrid (New York City In-Office & Remote)
Are you a dynamic leader with a passion for influencer marketing and community-driven brand growth? This is an exciting opportunity to build and scale influencer partnerships for a disruptive skincare brand thats redefining beauty for the next generation.
About the Company
This cutting-edge skincare brand is making waves in the beauty industry with clean, science-backed products designed for Gen Z consumers. With a strong digital presence and retail expansion, they are looking for a Director of Influencer Marketing to lead strategy, build relationships, and create impactful collaborations that drive brand awareness and engagement.
The Role
As Director of Influencer Marketing , youll develop and execute a comprehensive influencer strategy that elevates the brands visibility and credibility. Youll oversee influencer partnerships, ambassador programs, and content collaborations, ensuring alignment with brand goals and consumer trends.
What Youll Do
- Lead Influencer Strategy : Develop and execute influencer marketing initiatives to drive brand awareness, engagement, and sales.
- Build & Manage Partnerships : Cultivate relationships with influencers, creators, and brand ambassadors, from micro to macro-level talent.
- Oversee Campaign Execution : Manage influencer collaborations across social media platforms, ensuring content is authentic and impactful.
- Analyze & Optimize Performance : Track key KPIs, measure campaign effectiveness, and refine strategies based on performance insights.
- Collaborate Cross-Functionally : Work closely with marketing, creative, and social teams to integrate influencer efforts into larger brand campaigns.
Why Join?
Shape the influencer strategy for a rapidly growing, Gen Z-focused beauty brand
Work in a hybrid role with flexibility while staying connected to an innovative team
Lead high-impact campaigns that drive culture, conversation, and community
Competitive salary, benefits, and career growth opportunities in an exciting industry
If youre a creative and strategic influencer marketing expert ready to take a brand to the next level, wed love to hear from you!