Demo

Head of Ecommerce and Digital

GOOD PEOPLE RECRUITMENT
New York, NY Full Time
POSTED ON 2/22/2025
AVAILABLE BEFORE 5/21/2025

Job Description

Job Description

Head of E-Commerce & Digital Disruptive Intimates Brand

Location : New York City (Hybrid)

Are you a strategic e-commerce leader with a passion for digital growth and customer experience? This is your chance to take the online retail strategy of a fast-growing, cult-favorite intimates brand to the next level.

About the Company

This NYC-based direct-to-consumer (DTC) brand is redefining intimates with minimalist, ultra-comfortable, and thoughtfully designed pieces. Known for its bold, modern aesthetic and devoted customer base, the brand is expanding rapidly and looking for a digital expert to fuel growth.

The Role

As Head of E-Commerce & Digital , youll oversee the brands digital presence, driving online sales, optimizing the customer experience, and leading performance marketing efforts. Youll own the website, CRM, and analyticsensuring every digital touchpoint enhances brand engagement and fuels revenue growth.

What Youll Do

  • Lead E-Commerce Strategy : Oversee the website, UX, and merchandising to improve conversion and customer retention.
  • Drive Digital Growth : Manage paid media, email, SMS, SEO, and performance marketing to scale revenue.
  • Leverage Data & Insights : Analyze customer behavior and sales trends to optimize strategy.
  • Enhance the Customer Journey : Develop strategies that improve engagement, loyalty, and personalization.
  • Collaborate Cross-Functionally : Work closely with creative, marketing, and operations teams to align digital efforts.

Why Join?

Play a key role in shaping the future of a fast-growing, category-defining brand

Lead digital strategy in a dynamic, creative, and entrepreneurial environment

Competitive salary, benefits, and growth opportunities

Join a passionate team dedicated to challenging industry norms and redefining comfort

If youre a digital expert who thrives in fast-paced environments and knows how to build an exceptional e-commerce experience, wed love to hear from you!

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