Product Marketing Intern

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

Graco is a global leader in the design, development and manufacture of highly engineered systems for numerous industrial and commercial applications. This position supports our Contractor Equipment Division (CED) in Rogers, MN. At CED, our product line meets the needs of painting, striping, texturing, protective coating, fire proofing, spray foam and general contractors and includes all types of airless sprayers, line stripers, pressure washers, spray foam rigs and other proportioning solutions. (http://bit.ly/1zMGRDu).

Responsible for supporting the Contractor Equipment Division’s Worldwide Product Marketing team members as they develop strategies for long term product line growth.

Product Marketing Interns will develop real world experience in a fast paced and dynamic work environment.  Each intern will be aligned with an expert Product Manager who will provide challenging assignments that are driven from key business needs.  You will work hands-on together on a wide range of projects including market research, historical sales analysis, long range product planning, creation of reports and presentations, and the development of brochures and other selling tools. Internships can begin as early as spring semester (part-time hours) and they would extend through the summer (full-time hours).Top interns will be strong candidates for full time employment opportunities upon completion of their degree programs.

What You Will Do at Graco

• Conduct secondary market research on products, applications, and markets

• Analyze the competitive landscape

• Help analyze and develop market segmentation strategies

• Assist with voice of customer efforts

• Review relevant industry publications and report on current topics and important trends

• Perform historical sales analysis to identify issues and potential opportunities

• Help develop training materials for use with distribution and sales teams that highlight core product strengths and differentiated end user benefits

• Participate in the design and development process for new products

• Support new product launch initiatives

• Perform other duties as assigned

What You Will Bring to Graco

• Sophomore or Junior pursuing a degree in Marketing or Business from an accredited university

• Minimum GPA of at least a 3.0 on a 4.0 scale desired

Accelerators

• Excellent verbal and written communication skills

• Strong interpersonal skills

• Proficient Microsoft Office usage skills (Excel, Word, PowerPoint)

• Ability to work independently on assigned projects

• Mechanical aptitude and the desire to work hands-on at times

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Power to Be

At Graco, the Power to Be means providing the support, resources and freedom to pave your own way. Bring your unique attributes to the table, along with a commitment to being your best self, and you can be a part of a culture that rewards effort, celebrates uniqueness, and gives you the tools you need to succeed and become your best, fullest self along the way. Our culture empowers employees to chart their own career path. Our managers provide support and opportunities while offering freedom for employees to find their own Power to Be. Whether you decide to move up within the same department or expand to another cross-functional group, you will gain the well-rounded experience to succeed on your own terms.

Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more.

Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify.

Proven Quality. Leading Technology. Launch your career with Graco!