What are the responsibilities and job description for the Digital Experience Manager position at Grand America Hotels & Resorts?
Grand America Hotels & Resorts seeks a Digital Experience Manager to join the Marketing Technology team and support the hotel and ski resort properties – Sun Valley Resort, Snowbasin Resort, Grand America Hotel, Westgate Hotel, and Little America Hotels. The Digital Experience Manager oversees the implementation and optimization of guest-facing digital platforms, ensuring seamless experiences across web, mobile, and eCommerce touchpoints. This role manages day-to-day platform operations while executing strategic initiatives to improve guest experience and drive business results.
Key Responsibilities:
Guest Experience Management:
- Manage and execute improvements to guest-facing digital platforms
- Identify and implement optimization opportunities to improve conversion and guest satisfaction
- Oversee website content operations and maintenance
- Monitor platform performance and coordinate improvements
- Track and report on key performance metrics
Platform & Vendor Management:
- Manage day-to-day eCommerce platform operations in partnership with property revenue and product managers
- Serve as primary point of contact for digital technology vendors & agencies
- Coordinate with our web development & IT teams, both internal & agency partners, to prioritize and execute digital projects
- Support implementation and quality assurance of new guest-facing technologies
Project Management:
- Manage project scope and requirements for digital experience initiatives
- Coordinate with internal teams for execution while managing project timelines
- Facilitate cross-functional collaboration to meet objectives
- Use data to guide implementation decisions, including A/B testing and conversion rate optimization
Required Qualifications:
- 1-3 years' experience in digital product management or similar role
- Strong understanding of eCommerce platforms and content management systems
- Familiarity with Google Analytics or similar
- Experience coordinating with technical vendors and agencies
- Familiarity with A/B testing and methodologies
- Proven track record of successful project delivery
- Excellent communication and stakeholder management skills
- Data-informed approach to problem-solving
- Familiarity with Agile methodologies
Preferred Qualifications:
- Experience in hospitality/tourism and/or ski industry
- Knowledge of digital analytics and optimization tools
- Understanding of web development and UX best practices
- Experience with mobile app platforms
- Background in managing technical projects
