Demo

Associate Product Manager, Affinity Banking

Grasshopper Bank
New York, NY Full Time
POSTED ON 2/14/2025
AVAILABLE BEFORE 5/14/2025

Associate Product Manager, Affinity Banking

Department : Digital Banking

Employment Type : Full Time

Location : Remote

Reporting To : Luther Liang

Description

Grasshopper Bank is a client-first , digital bank built for the business and innovation economy, with an obsession for providing leading-edge technology, solutions-driven products and superior service through a combination of passionate people and digital resources.

We are a highly experienced team who pride ourselves on diversity of thought and perspective . Nationally chartered, our portfolio of products and services range from VC, PE & Portfolio Companies to SBA Lending, as well as direct SMB and Embedded Banking.

Our entrepreneurial drive allows us to support the growth and success of a wide range of clients at every stage of their business through inclusive partnership . We seek out team members who will enable both our organization and our people to grow and thrive through collaboration and acting with integrity and respect.

Our focus on cross-functional teamwork provides a culture where ideas are valued, accountability is encouraged , and successes are celebrated . We welcome all those searching for the opportunity to contribute to banking innovation that influences and supports the emerging digital world of Financial Services.

Our digital first approach enables our teams the flexibility to work remotely. We have offices in NYC and Boston.

What you'll do :

Grasshopper Bank, a leader in direct digital banking and Banking-as-a-Service (BaaS), is excited to expand into affinity banking. This new business line will combine our experience of running a digital bank, leveraging partnerships to power white-labeled technology platforms, and executing marketing plans to offer banking solutions for brands that enable them to achieve their goals.

With our impending acquisition of Auto Club Trust in the first half of 2025, as the Associate Product Manager for Affinity Banking Partnerships, you will design, build, and manage banking experiences and features tailored to affinity partnerships with this brand. This role will focus on driving value by crafting industry-leading solutions that align with partner goals while fostering balance sheet growth and customer loyalty.

You will collaborate with cross-functional teams including business leaders, technical stakeholders, and operational experts to deliver innovative, high-impact products. Core product areas include affinity partner banking experiences, deposit accounts, payment solutions, lending, and cards.

This is a unique opportunity to shape the future of affinity banking partnerships by leveraging your product expertise and passion for collaboration. Join us in delivering innovative banking experiences that drive success for our partners and their customers.

Responsibilities Include :

  • Collaborate with affinity brand partners to identify needs, evaluate strategic requests, and prioritize roadmap items, ensuring alignment with business goals and partner objectives.
  • Drive the product roadmap for affinity partnership platforms, including account opening, digital banking (online mobile app), deposits, payments, lending, and physical / virtual cards.
  • Build consensus by promoting your vision, aligning cross-functional teams, and acting as a missionary for our culture of innovation.
  • Develop, document, and validate business and technical requirements, process flows, use cases, and test plans. Provide test support for launches.
  • Ensure product and technical decisions meet strategic goals and regulatory requirements.
  • Manage relationships with platform and ecosystem partners, negotiating agreements and holding vendors accountable to SLAs and performance metrics.
  • Identify opportunities to grow revenue, optimize expenses, and enhance client engagement through market research and insights.
  • Build and maintain reporting to track KPIs for affinity partnership banking products.

What you need :

  • 2 years of product management or similar experience (e.g., analyst, engineer, product marketing).
  • Experience in digital lending, lifecycle marketing, or partner integrations.
  • 2 years in fintech or banking technology
  • Proven ability to analyze, quantify, and articulate trade-offs of proposed solutions.
  • Strong attention to detail and a high degree of ownership.
  • Data fluency and exposure to BI platforms like Tableau, Looker, or similar.
  • Experience working directly with software development teams and UX design tools such as Figma.
  • Preferred Skills and Experience :

  • Experience in digital lending, lifecycle marketing, or partner integrations.
  • Familiarity with API documentation, technical requirements, and process flows.
  • Familiarity with banking cores / payments systems like Narmi, Q2, FIS,
  • Hands-on experience with SQL, Python, R, or ETL tools like Tableau Prep.
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