What are the responsibilities and job description for the MEDIA EXECUTIVE - KPHO/KTVK position at Gray Local Media, Inc?
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About KPHO/KTVK:
Home to CBS 5, 3TV, and Arizona’s Family Sports, Arizona's Family produces more than 100 hours of local news and programming every week. CBS 5 is Arizona’s Most-Watched Television Station, driven by the power of CBS programming and sports, while 3TV is one of the strongest Independent television stations in the country with its highly-rated morning show, Good Morning Arizona. And the reach of Arizona's Family doesn't stop with linear television. Azfamily.com is the market's top performer in local multi-platform unique users. It is also home to Arizona's Family Originals. Our in-house original content production team works on several long-form programs, documentaries, docuseries, and original podcasts, including True Crime Arizona, which is nearing 2 million downloads. Arizona’s Family Sports is home to the state’s premier sports franchises including the Arizona Cardinals, Phoenix Suns, Phoenix Mercury, Phoenix Rising, and the Arizona Interscholastic Association high school state championships.
Job Summary/Description:
The Media Executive role is responsible for the development, retention, and growth of digital and broadcast revenue. The ME will design and sell multimedia advertising/marketing solutions using the latest advertising products (Broadcast Television, Sports, Programmatic, Streaming Television, Email, Social, SEM, SEO).
The Media Executive will report directly to a Local Sales Manager.
Duties/Responsibilities include, but not limited to:
- Responsible for developing new accounts for Gray Digital Media, KPHO, KTVK and KPHE (AZ Family Sports).
- Expand established customer base by growing existing advertising revenue through Digital and Broadcast advertising.
- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy.
- Meet or exceed sales expectations and manage your book of sales revenue using client management tools and software.
- Learn and master Gray Media advertising products, services, and guidelines currently and as offerings evolve.
- Develop, retain, and grow client relationships.
- Create and present advertising/marketing proposals.
- Communicate and collaborate effectively and respectfully internally with AZ Family, with corporate Gray Media teams and externally with clients.
Qualifications/Requirements:
- Bachelor’s degree and 2 years of media sales with evidence of prior success.
- Demonstrates intellect, drive, executive presence, and sales acumen.
- Ability to prospect and network with business decision makers within all sizes of organizations.
- Proven experience building professional client relationships.
- Superior multi-tasking skills with the ability to work cross-functionally and handle multiple tasks daily.
- Excellent trouble shooting and problem resolution skills.
- Possess superb written and verbal communication skills.
- Proficient with Microsoft excel, Word and PPT and understanding of G4 analytics a plus.
If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KPHO/KTVK-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
