What are the responsibilities and job description for the MARKETING COORDINATOR - WNEM position at Gray Media?
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WNEM:
At WNEM, it is our job and inherent desire to be the best local television station in the Mid-Michigan market and the #1 digital platform across the state, region, and country. We are committed to the highest standards of excellence in our local news, entertainment, information, and public service programming. We have the top-rated news station plus a broadcast website. We are a Midsize market with the opportunity to grow. We are a self-starting team driven for success with unique selling opportunities for a creative seller. Essential to that effort is a foundation of honesty and integrity — qualities that help us earn and build trust with our viewers, co-workers, and business partners.
Job Summary/Description:
WNEM-TV is looking for a dynamic Marketing Coordinator who is forward-thinking and possesses great communication skills, customer service, and is capable of working under deadlines. This position will support the sales team and management by ensuring that sales commitments and events are executed in a timely and effective manner. The successful candidate will provide sales, creative services, and news support for existing promotional campaigns while assisting with the development of new initiatives aligned with station and client goals.
Duties/Responsibilities will include, but are not limited to:
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WNEM-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WNEM:
At WNEM, it is our job and inherent desire to be the best local television station in the Mid-Michigan market and the #1 digital platform across the state, region, and country. We are committed to the highest standards of excellence in our local news, entertainment, information, and public service programming. We have the top-rated news station plus a broadcast website. We are a Midsize market with the opportunity to grow. We are a self-starting team driven for success with unique selling opportunities for a creative seller. Essential to that effort is a foundation of honesty and integrity — qualities that help us earn and build trust with our viewers, co-workers, and business partners.
Job Summary/Description:
WNEM-TV is looking for a dynamic Marketing Coordinator who is forward-thinking and possesses great communication skills, customer service, and is capable of working under deadlines. This position will support the sales team and management by ensuring that sales commitments and events are executed in a timely and effective manner. The successful candidate will provide sales, creative services, and news support for existing promotional campaigns while assisting with the development of new initiatives aligned with station and client goals.
Duties/Responsibilities will include, but are not limited to:
- Assist the Sales team to keep sales initiative and process moving forward and contribute to the overall business growth.
- Serve as a liaison between sales, creative services, and news.
- Creating sales materials in PPT, Word, and Excel.
- Oversee, create, and maintain sales cycle efficiency and accuracy.
- Review, Quality check and maintain marketing commitments with advertisers and organizations.
- Ensure high levels of customer satisfaction through excellent customer service.
- Work with the Sales team to execute client commitments such as organic digital posts, on-air elements, sponsorships, and events.
- Assist with Event Coordination for Signature Events.
- Candidate must be positive, outgoing, detail-oriented, hard-working, and above all a team player. Must have proficient knowledge of Microsoft Word, PowerPoint, and Excel, and basic knowledge of organizing software apps. Wide Orbit experience preferred.
- Candidate must have strong writing skills with exceptional attention to detail. Office hours are M-F 8:00 a.m. to 5:00 p.m.
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WNEM-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
