What are the responsibilities and job description for the Marketing Executive, Events position at Green Street Advisors LLC?

Job Description

Description : About Us

IJGlobal, a Green Street Company, is a leading source of in-depth news, data, and analysis covering all aspects of the Global Infrastructure & Energy Finance Market. We track infrastructure and energy projects throughout their entire transaction lifecycle, offering valuable insights on financial structures, pricing, and key players shaping market trends.

Our events portfolio includes market leading conferences and globally recognized awards ceremonies designed to celebrate industry achievements, foster networking, and accelerate deals.

Our flagship offerings include :

IJGlobal Awards (including IJGlobal Awards, IJInvestor Awards and IJGlobal ESG Awards) held annually in London, New York, Dubai, and Singapore.
Renewable Energy Finance Forum (REFF) – a premier event spotlighting investment opportunities in renewable energy.
IJ LATAM – a conference dedicated to infrastructure and energy investment opportunities in the Latin American market.

Job Purpose

The Marketing Executive will play a key role in driving attendance and revenue for IJGlobal prestigious conferences and awards. You will plan, execute, and manage integrated marketing campaigns to promote a portfolio of international events, ensuring their commercial success.

Key Responsibilities

Develop and implement marketing strategies across digital channels, including website, email, social media, and paid advertising, to meet delegate and revenue targets.

Collaborate with internal teams (conference producers, editors, designers) to craft compelling messaging that resonates with target audiences and aligns with event objectives.

Build and manage marketing lists, ensuring data is accurate, segmented, and optimized for outreach.

Forge partnerships with external organizations and manage sponsorship deliverables to maximize event visibility and engagement.

Monitor and analyse campaign performance, providing regular reports on channel activity, ROI, and delegate acquisition metrics.

Manage budgets effectively, ensuring campaigns deliver strong ROI and stay within allocated spend.

Coordinate on-site marketing efforts, ensuring all event marketing deliverables are executed smoothly.

Identify and implement opportunities for innovation, enhancing the visibility and success of our events.

Requirements :

B2B event marketing experience (minimum 2 years), with a proven track record of success.

End-to-end marketing campaign management, especially across digital channels.

Exceptional copywriting skills in English, with the ability to craft persuasive, clear, and engaging content.

Hands-on experience with marketing technologies such as Cvent, HubSpot, Salesforce, CMS platforms, Google Analytics, and social media tools.

Proficiency in Microsoft Excel for data analysis and reporting.

Experience managing budgets and marketing spend to optimize ROI.

Familiarity with content marketing strategies and data selection / segmentation tools (preferred).

Ability to build and manage landing pages (preferred).

Attributes & Mindset

Results-driven, with a strong focus on achieving commercial success.

Highly organized, with excellent time management skills to juggle multiple deadlines.

Strong interpersonal and communication skills, with the ability to foster relationships with colleagues and stakeholders.

Adaptable and proactive, thriving in a fast-paced, global environment.

Eager to learn, with a willingness to develop expertise in both marketing and the industries we serve.

Willingness to travel around the Globe.

Key Stakeholders

Internal : Event Director, Senior Marketing Manager, Event Producers, Operations & Sales Teams, Editorial Team

External : Event sponsors, partners, speakers, delegates, data suppliers

Benefits

Hybrid working model - 3 days per week in our office at Polygraphia Office Center, Sofia, Bulgaria, 2 days per week - home office

Working hours – 11 am – 8 pm EET and 9 am - 6 pm EET - depending on the events assigned

Social benefits – additional health insurance, food vouchers, sports card

Salary & bonuses – according to the standard for 2025 in Bulgaria

Green Street provides preeminent and actionable commercial real estate research, news, data, analytics, and advisory services in the U.S. and Europe. For more than 35 years, Green Street has delivered unparalleled intelligence and trusted data on the public and private real estate markets, helping investors, banks, lenders, and other industry participants optimize investment and strategic decisions. The firm delivers exclusive market information, conclusion-driven insights, and predictive analytics through a SaaS platform. The company is headquartered in Newport Beach with offices in New Jersey, New York and London. To learn more, please visit www.greenstreet.com.

The success of Green Street is directly attributable to the strength of our people. We attract high-quality applicants due to our reputation for excellence and our commitment to train and retain talent. Our collaborative work environment provides team members with opportunities to develop professionally and play a central role from day one. At Green Street, we are all about providing unique insights. A diverse and inclusive work environment where top talent can thrive, think freely and offer different perspectives makes our insights even stronger. We’re building a company culture where differences in gender, race, age, religion, ethnicity, identity, physical ability and perspectives are celebrated and valued.

Green Street is an Equal Opportunity Employer

Green Street does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

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