Marketing Director/Graphic Designer

Maryland Dispensary Marketing Director – Now Hiring!

About Us:

GreenLabs is a leading Recreational and Medical Cannabis Dispensary in Maryland, dedicated to providing high-quality products and exceptional customer service. GreenLabs has proudly been recognized as Baltimore’s Best Cannabis Dispensary for six consecutive years (2019-2024), thanks to our dedicated staff and loyal patients. As we celebrate our 6th year in business, we are looking to add a key team member who can bring creativity and value in multiple ways.

We have big visions for future growth in social media, design, advertising, print work, and more—and we’re searching for an artistic and strategic thinker to turn these ideas into reality.

We are looking for a Marketing Director to drive our brand strategy, increase customer engagement, and expand our market presence. This role requires someone who thrives independently and in a collaborative team environment and is eager to contribute fresh ideas while working alongside a dedicated staff.

Position: Marketing Director

Location: Baltimore, Maryland
Job Type: Full-time
Salary: Competitive, based on experience

Responsibilities:

• Develop and execute marketing strategies to increase brand awareness and drive sales.
• Oversee marketing efforts and design high-quality graphics for social media, email campaigns, websites, and in-store promotions.
• Manage social media accounts, schedule posts, and engage with the online community.
• Plan and manage promotional events, product launches, and community outreach programs.
• Oversee branding, advertising, and promotional campaigns while ensuring compliance with Maryland cannabis marketing regulations.
• Create marketing materials, including flyers, banners, packaging, and merchandise designs.
• Collaborate with vendors, influencers, and media partners to expand reach.
• Track and analyze marketing data and trends to optimize campaigns and improve ROI.

What We’re Looking For:

• 5 years of experience in marketing and graphic design (cannabis, retail, or hospitality industry experience is a plus).
• Strong understanding of branding, social media management, and email marketing.
• Perseverance and a strong work ethic – this role requires resilience and the ability to take constructive criticism well.
• Excellent leadership, communication, and project management skills.
• Precision and attention to detail – a sharp eye for design, messaging, and branding consistency is a must.
• Impeccable time management skills – ability to meet strict deadlines and manage multiple projects efficiently.
• Strong analytical skills – ability to track marketing performance and optimize campaigns accordingly.
• Technical writing skills – ability to craft compelling content for text ads, email blasts, brochures, and other materials.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and digital marketing tools.
• Photography & Videography skills – experience capturing and editing content for social media and marketing materials.
• Creativity is key – we need an out-of-the-box thinker who can bring fresh ideas to the table.
• Cannabis industry experience is a plus, but not required. If hired, you will undergo a training course covering cannabis education and Maryland Cannabis Commission Regulations.

Requirements:

• Must be 21 years or older.
• Must pass a background check and drug screening.
• Must comply with all Maryland state laws and cannabis regulations.

Why Join Us?

Competitive salary
Employee discounts on products
Opportunity to shape the future of a leading dispensary’s brand
Work in a creative, fun, and rapidly growing industry

If this is something you are genuinely passionate about, we’d love to hear from you!

To Apply: Send us your resume, cover letter, a copy of your government-issued photo ID, and your design portfolio for review.

• GreenLabs is an equal opportunity employer.

Job Type: Full-time

Pay: $25.00 - $55.00 per hour

Expected hours: 40 per week

Schedule:

• 8 hour shift
• On call
• Weekends as needed

Experience:

• Adobe Illustrator: 1 year (Preferred)
• Adobe Photoshop: 1 year (Preferred)

Work Location: In person

Salary : $25 - $55