What are the responsibilities and job description for the Quantitative Marketing Analyst position at Gregory Welteroth Advertising?
We are seeking a highly skilled professional to drive business growth through strategic marketing initiatives. In this role, you will analyze client data and information to inform client strategy, understand KPI development and lift measurement, and develop attribution modeling.
Responsibilities:
- Analyze client data and information to inform client strategy
- Develop attribution modeling
- Strong quantitative capability
- Understanding of media in order to support recommended client strategies
- Inform and advise various levels of client management and stakeholders
Ideal Skills:
- Bachelor's degree in systems engineering, business management, economics, mathematics, marketing (with quantitative focus), or accounting
- Able to perform statistical analysis
- Critical thinking and problem-solving in complex situations
- Strong written and verbal communication skills
- Able to multitask, prioritize, and manage time efficiently
- Strong PowerPoint capability
