What are the responsibilities and job description for the Marketing Campaign Manager position at Greyson Clothiers?
Job Description
Job Description
Job Title : Marketing Campaign Manager
Report To : Director, Content & Integrated Marketing
Location : Remote / Hybrid
About the team :
At Greyson, our Brand team tells stories — from who we are to what we stand for — with a blend of skill,
drive, and creativity. These stories are told through our unique visual design language, content strategy and
production expertise. As the company continues to expand rapidly, your work will play an important role in
further developing our brand point of view and forging stronger relationships with our community.
Our collaborative team of marketing and creative professionals provides insight for our customers to engage
with the full range of product categories, from their first experience to establishing long-term brand loyalty.
From campaigns, segmented and data-driven customer retention, strategic planning, performance
marketing, innovative community, and brand partnerships, relevant editorial features and series, and
outstanding design, we understand what matters most to our customers : authenticity. When you join the
Marketing Team, you will work on the frontline of customer experience ensuring that our customers stay up
to date and are ready to Experience the Greyson commUNITY. Interested in joining the team?
About the Role :
Greyson is seeking a highly organized Campaign manager with a passion for storytelling to join our growing
marketing team. As the Campaigns Manager, you’ll assist strategic planning and own the multi-channel
marketing calendar by managing campaigns across different channels; working cross-functionally with
internal teams, freelancers, and third-party vendors; and proposing innovative ways to elevate our brand
and propel growth. Success in this role requires a willingness to tackle all challenges with a positive “can
do” attitude, as well as a dedication to continuous improvement.
You will lead the campaign conception and planning, including coordinating alignment on messaging and
content, campaigns, distribution, objectives, and key results. You will work with internal marketing leaders
and other Greyson function leaders to define and prioritize campaigns to impact our revenue goals
Key Responsibilities :
- Lead the development and briefing process for key seasonal brand, and product marketing stories
focusing on the Greyson Men’s Line, inclusive of special projects and collaborations.
creative brand and product marketing stories for direct team and key channel collaborators
campaigns
creative brand and product marketing stories for direct team and key channel collaborators.
stories align with the marketing channel strategies
customer acquisition metrics through monthly and ad-hoc reports
improve campaign strategies
Qualifications :
digital campaign integrations