What are the responsibilities and job description for the Lead Generation Specialist position at GSC?
About GSC
We are a company that is passionate about people and driven by innovation. Our goal is to empower companies to transform manufacturing, spark innovation, and accelerate product development using cutting-edge 3D engineering technologies.
Job Overview
The Marketing Campaign Manager will be a key member of our marketing team, responsible for managing the execution and performance tracking of lead-generation initiatives and multi-channel marketing campaigns. This key role acts as a coordinator and executor of integrated marketing campaigns, leading to qualified leads and pipeline growth.
Key Responsibilities
Requirements
Bachelor's degree in Marketing, Business, or related field, 3 years of Marketing or Digital Sales experience, strong campaign marketing and leadership experience, familiarity with automation and data platforms (ZoomInfo, Salesforce, HubSpot).
What We Offer
A collaborative and innovative work environment, strong focus on professional development and mentorship, competitive compensation and benefits package, including paid time off, medical, dental, vision, and life insurance, 401(k) plan with company match.
We are a company that is passionate about people and driven by innovation. Our goal is to empower companies to transform manufacturing, spark innovation, and accelerate product development using cutting-edge 3D engineering technologies.
Job Overview
The Marketing Campaign Manager will be a key member of our marketing team, responsible for managing the execution and performance tracking of lead-generation initiatives and multi-channel marketing campaigns. This key role acts as a coordinator and executor of integrated marketing campaigns, leading to qualified leads and pipeline growth.
Key Responsibilities
- Coordinate and execute integrated marketing campaigns to drive qualified leads and pipeline growth.
- Collaborate cross-functionally to align marketing strategies with business goals.
- Monitor campaign performance and provide actionable insights for optimization.
- Help ensure smooth workflows, consistent messaging, and timely execution across all channels.
Requirements
Bachelor's degree in Marketing, Business, or related field, 3 years of Marketing or Digital Sales experience, strong campaign marketing and leadership experience, familiarity with automation and data platforms (ZoomInfo, Salesforce, HubSpot).
What We Offer
A collaborative and innovative work environment, strong focus on professional development and mentorship, competitive compensation and benefits package, including paid time off, medical, dental, vision, and life insurance, 401(k) plan with company match.
