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Director, Patient Experience Communications

GSK
Durham, NC Full Time
POSTED ON 1/19/2025
AVAILABLE BEFORE 4/19/2025

The Patient Experience Communications Director plays a key role in leading awareness and communications of GSK patient services. This position will set the communications strategy of the newly created Patient Experience Communications team, and drive patient support awareness efforts for the enterprise in the US. This individual will leverage a deep and broad understanding of the Patient Experience, Patient and HCP friction points and cross-functional business knowledge to eliminate silos and enable holistic patient support programs. The position will require outstanding leadership in many areas, notably including matrix coordination and partnership with brand and field teams.

Responsibilities include :

  • Develop a center of excellence for gathering Voice of Patient and Px KPI's to keep pulse of patient and HCP needs after the decision to prescribe is made.
  • Develop the strategy, hierarchy frameworks and communications for patient enrollment (Patient Support, Copay)
  • Lead brand coordination of Patient Support communications to Patients and HCPs
  • Partner with brands to drive awareness to Field teams and change management
  • Shape internal communications and lead agency to develop an internal awareness driving excitement of GSK patient support evolution
  • Oversee compliant material development, with navigation through appropriate review processes
  • Influence high-performing team by holding members accountable for their performance, fostering a positive and inclusive culture, ensuring team members have the necessary resources and support to succeed.
  • Effectively partner with cross-functional teams, including Core Marketing teams, Patient Experience Strategy, Market Access, Tech, Legal and Compliance to enable best-in-class communications with a strong patient focus.

Why You?

Basic Qualifications :

  • BS / BA, preferably in Business / Marketing or Health Sciences related field
  • 4 years of relevant professional experience in marketing or patient support communications
  • Preferred Qualifications :

  • Preferred pharmaceutical marketing experience (i.e., brand marketing, market access, market research and / or marketing operations)
  • Project management experience with proven ability to handle multiple projects simultaneously
  • Experience working in a matrix environment and with all levels of the organization
  • Experience with patient support programs, and / or copay / patient assistance reimbursement
  • Demonstrated interpersonal skills and ability to build effective working relationships
  • Demonstrated leadership, proven decision-making, strategic thinking, problem-solving, and oral / written communication skills
  • Experience managing external agencies
  • LI-GSK

    Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

    Why GSK?

    Uniting science, technology and talent to get ahead of disease together.

    GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory / immunology and oncology).

    Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

    If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at 1-877-694-7547 (US Toll Free) or 1 801 567 5155 (outside US).

    GSK is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity / expression, age, disability, genetic information, military service, covered / protected veteran status or any other federal, state or local protected class.

    Important notice to Employment businesses / Agencies

    GSK does not accept referrals from employment businesses and / or employment agencies in respect of the vacancies posted on this site. All employment businesses / agencies are required to contact GSK's commercial and general procurement / human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business / agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business / agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses / agencies in respect of the vacancies posted on this site.

    Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK's compliance to all federal and state US Transparency requirements. For more information, please visit GSK's Transparency Reporting For the Record site.

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