Demo

Brand Community Marketing Specialist

Guayaki Yerba Mate
Los Angeles, CA Full Time
POSTED ON 2/17/2025
AVAILABLE BEFORE 5/15/2025

Job Description

Job Description

We're looking for a Community Marketing Specialist, Brand to help elevate the Guayakí community and customer and brand experience. We are looking for an enthusiastic, positive connection builder that lives and breathes the value of community. Emotionally intelligent and digitally astute, you'll work collaboratively with the Quality Assurance and Communications team to deliver a fun, human and positive experience for our Guayaki Yerba Mate customers and social fans. This is a full-time position reporting to the Community Marketing Manager.

This a hybrid position, and this person will be expected to be in our Venice Beach office at least 2-3 times a week.

How you'll help : Customer Experience

  • Using Outlook, review, respond and route inbox inquiries to the appropriate Guayakí team members ensuring inbox is responded to in a timely manner.
  • Meet with QA team on a regular basis to discuss quality and product trends.
  • Record and track consumer complaints and maintain an up-to-date consumer log
  • Respond and treat every inquiry with care ensuring a humanlike response in the Guayakí brand voice.
  • Identify and react to surprise and delight opportunities

Community Engagement

  • Monitor and respond to inbound feedback and queries across all Guayakí' social channels
  • Identify, brainstorm and react to surprise and delight moments, community building opportunities and trends in partnership with the Community Manager
  • Assist the Social Media Manager in sharing channel insights, trends and content sentiment to help drive strategy
  • Brainstorm new and strategic ideas with the Community Manager that boost and strengthen the social fan and customer experience
  • What you'll bring to the table :

  • Education level : Bachelor's Degree
  • Demonstrated passion in Guayaki's regeneration-driven business model, the brand, and the product
  • Thoroughly know, understand, and engage in meaningful discussions about the company's values and products.
  • Personable and accountable to both internal and external stakeholders
  • Emotional intelligence and empathy
  • Strong written and verbal communications skills
  • Self-motivated, curious, and proactive
  • Approaches new and different ideas with curiosity and open-mindedness
  • Experience as a participant within the Guayaki Community necessary
  • Reliably commit to contracted hours and tasks allocated, show transparency with line manager and act professionally in all interactions with the business.
  • How you'll be successful in this role :

  • Passion for Guayaki's regeneration-driven business model, the brand, and the product
  • Ability to juggle several changing tasks week to week adapt to changing needs
  • Professional team-player and collaborator with great oral and written skills
  • Enjoyment when connecting with new people
  • Approaches new and different ideas with curiosity and with an open-mind
  • What we offer :

    The pay range for this role is an estimate based on a wide range of compensation factors; actual pay offered may vary based on (but not limited to) work experience, education and / or training, critical skills, and / or business considerations. Sales commissions and / or variable pay plans are also offered depending on the position (ex : monthly, quarterly, annual bonuses). Additionally, we offer a competitive benefits package including top-tier benefits, comprehensive medical, dental, and vision plans, employee life and disability, mental health benefits, paid medical leave, paid company holidays, and paid time off, as well as opportunities for career growth and advancement within our team!

    Salary Range

    52,000—$65,000 USD

    At Guayakí Yerba Mate, we're more than just a beverage company : we believe yerba mate culture allows us to "COME TO LIFE" together and is an invitation to personal, social, ecological and cultural regeneration. Market Driven Regeneration™ is Guayakí Yerba Mate's business model that aspires to create a net positive impact in the world throughout our operations and supply web. It influences the ingredients we source and products we make, distribute, and sell in order to have a positive impact on people and the planet throughout our business.

    As our team expands, we are looking for people to join us who are committed to this aspiration and believe a better world is possible. Our company culture is driven by collaboration, support and teamwork which allows us to grow together. We believe that learning from different perspectives and seeking shared solutions together is an opportunity to grow both individually and as an organization. As an international company rooted in yerba mate native to South America, our people come from different cultures and backgrounds that are welcomed and valued. We question the status quo and seek innovative solutions to help drive the global regenerative business movement. We invite individuals to join our team who embrace work as a collective and aspire to using business as a force for good.

    More about who we are :

    Yerba mate. We love it, we drink it, but what, exactly, is it? Guayakí Yerba Mate started in 1996 as a passion, guided by a purpose and transformed into a brand with the goal of bringing yerba mate to more people. Known to provide a smooth energy boost and improved focus, yerba mate comes from the naturally caffeinated leaves of a species of holly tree found deep in the Atlantic Rainforest of South America and naturally contains a combination of caffeine (also found in coffee), theobromine (also found in chocolate) and polyphenols (also found in green tea) offering a unique beverage experience.

    Guayakí Yerba Mate offers a variety of options to meet energy and refreshment needs through a robust portfolio of ready to drink beverages and traditional loose-leaf products. Brewed with yerba mate and infused with real fruit juices and herbs, Guayaki Yerba Mate is proudly sourced with regenerative, organic and fair-trade certified ingredients.

    To learn more about our impact, check out our Impact Report at : impactreport.guayaki.com

    Guayakí Yerba Mate is an equal-opportunity employer committed to creating a diverse and inclusive workplace. All qualified applicants will be treated with respect and receive consideration for employment without regard to race, color, creed, religion, sex, gender identity, genetic information, sexual orientation, national origin, disability, uniform service, Veteran status, age, or any other protected characteristic per federal, state, or local law, including those with a criminal history, in a manner consistent with the requirements of applicable state and local laws, including the CA Fair Chance Initiative for Hiring Ordinance.

    Salary : $52,000 - $65,000

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