What are the responsibilities and job description for the Brand Community Marketing Specialist position at Guayaki Yerba Mate?
We're looking for a Community Marketing Specialist, Brand to help elevate the Guayakí community and customer and brand experience. We are looking for an enthusiastic, positive connection builder that lives and breathes the value of community. Emotionally intelligent and digitally astute, you'll work collaboratively with the Quality Assurance and Communications team to deliver a fun, human and positive experience for our Guayaki Yerba Mate customers and social fans. This is a full-time position reporting to the Community Marketing Manager.
This a hybrid position, and this person will be expected to be in our Venice Beach office at least 2-3 times a week.
How you'll help:
Customer Experience
- Using Outlook, review, respond and route inbox inquiries to the appropriate Guayakí team members ensuring inbox is responded to in a timely manner.
- Meet with QA team on a regular basis to discuss quality and product trends.
- Record and track consumer complaints and maintain an up-to-date consumer log
- Respond and treat every inquiry with care ensuring a humanlike response in the Guayakí brand voice.
- Identify and react to surprise and delight opportunities
Community Engagement
- Monitor and respond to inbound feedback and queries across all Guayakí’ social channels
- Identify, brainstorm and react to surprise and delight moments, community building opportunities and trends in partnership with the Community Manager
- Assist the Social Media Manager in sharing channel insights, trends and content sentiment to help drive strategy
- Brainstorm new and strategic ideas with the Community Manager that boost and strengthen the social fan and customer experience
What you'll bring to the table:
- Education level: Bachelor’s Degree
- Demonstrated passion in Guayaki’s regeneration-driven business model, the brand, and the product
- Thoroughly know, understand, and engage in meaningful discussions about the company's values and products.
- Personable and accountable to both internal and external stakeholders
- Emotional intelligence and empathy
- Strong written and verbal communications skills
- Self-motivated, curious, and proactive
- Approaches new and different ideas with curiosity and open-mindedness
- Experience as a participant within the Guayaki Community necessary
- Reliably commit to contracted hours and tasks allocated, show transparency with line manager and act professionally in all interactions with the business.
How you’ll be successful in this role:
- Passion for Guayaki's regeneration-driven business model, the brand, and the product
- Ability to juggle several changing tasks week to week adapt to changing needs
- Professional team-player and collaborator with great oral and written skills
- Enjoyment when connecting with new people
- Approaches new and different ideas with curiosity and with an open-mind
What we offer:
