What are the responsibilities and job description for the Events and Marketing Manager position at Hammitt?
Job Description:
The Sr. Manager of Marketing and Events will be responsible for driving customer engagement and elevating brand awareness through strategic marketing initiatives, campaign management, and impactful events. This role will also involve leading a team of internal and external marketing professionals, managing high-profile events, and collaborating with creative leads.
Responsibilities:
- Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales
- Lead a team of internal and external marketing professionals, inclusive of contractors for events and social media activations
- Plan and manage high-profile events, including product launches, seasonal events, and VIP customer appreciation gatherings
- Collaborate with creative leads to curate compelling marketing campaign materials and brand assets
- Analyze marketing performance metrics and adjust strategies for optimal results
Requirements:
- Strong leadership and team management skills with excellent presentation, communication, and problem-solving skills
- Experience and ability to write copy across all platforms is required
- Must be a collaborative team player, with the ability to move fast, be bold, detail-oriented, and thrive in a dynamic, quickly-changing environment
