What are the responsibilities and job description for the Performance Marketing Creative Designer position at Hard Rock Digital?
What are we building?
Hard Rock Digital is a team focused on becoming the world's best online sportsbook, casino, and social gaming company. We're building a team that resonates with a passion for learning, operating, and creating new products and technologies for millions of consumers. We care about each customer interaction, experience, behavior, and insight and strive always to act authentically.
Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, the new Hard Rock Digital taps a brand known worldwide as the leader in gaming, entertainment, and hospitality. We're taking that foundation of success and bringing it to the digital space - ready to join us?
What's the position?
We are looking for a Performance Marketing Creative Designer to create high-converting ads for our digital performance marketing channels. This role sits at the intersection of creative storytelling and data-driven performance marketing, producing engaging, fast-paced content that drives clicks, conversions, and new real-money players.
You will create and edit performance marketing ads, optimize creative variations, and test different formats to improve ad performance. The ideal candidate understands the importance of hooks, CTA, and retention techniques in direct-response advertising and is comfortable working in a high-speed, test-and-learn environment.
What are we looking for?
Performance Ad Creative ExpertiseExperience creating performance-driven ads (social media ads, UGC-style content, direct-response marketing).Strong sense of audience psychology for ad engagement.Performance-Driven Mindset
Experience working in paid media environments (Facebook Ads, YouTube Ads, TikTok Ads, etc.).Familiarity with A / B testing creatives, iterating based on CTRs, ROAS, and engagement metrics.Understanding best practices for different ad platforms, including aspect ratios and creative requirements.Experience optimizing creative variations (different hooks, CTAs, visual treatments, etc.) based on performance data.Creative & Strategic Thinking
Ability to turn ideas into high-performing ads with compelling engagement and clear CTAs.Strong storytelling skills with a test-and-learn mindset - constantly iterating based on performance.Comfortable working with AI-generated assets for rapid ad production.Fast-Paced Execution & Adaptability
Able to work in a high-speed environment, quickly turning around multiple ad variations.Comfortable receiving and implementing data-driven feedback to refine creative output.Ability to stay ahead of creative trends in digital advertising and social media.What's in it for you?
We offer our employees more than just competitive compensation. Our team benefits include :
Competitive pay and benefitsFlexible vacation allowanceFlexible work-from-home or office hoursStartup culture backed by a secure, global brandOpportunity to develop a product that is enjoyed by millions as part of a passionate team
Roster of Uniques
We care deeply about every interaction our customers have with us and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where you can be authentic regardless of background or beliefs and bring all your talent into play. We want to celebrate you being you (we are an equal opportunities employer).
