What are the responsibilities and job description for the Marketing Analytics Consultant position at Harnham?
Marketing Analytics Consultant
6 Month Contract
Hybrid - NYC
65-75 / hr
About the Role :
We are seeking a Marketing Analytics Consultant with expertise in data analysis, AI-driven insights, and digital marketing. This role will focus on providing actionable insights, optimizing cross-platform campaigns, and developing business strategies informed by data. The ideal candidate will excel at creating data visualizations, managing campaigns, and using emerging technologies to drive business growth.
Key Responsibilities :
- Provide data-driven insights to optimize decision-making and business strategies, using AI and advanced analytics tools (e.g., Google Analytics, Salesforce).
- Lead and optimize cross-platform marketing campaigns, leveraging AI and data analysis to improve performance and ROI.
- Develop strategies informed by AI-driven insights to boost client engagement, organic traffic, and operational efficiency.
- Integrate AI to improve data interpretation, automation, and marketing performance.
- Use tools like Tableau, Power BI, and Looker to create reports and dashboards that clearly communicate insights.
Qualifications :
Salary : $65 - $75