What are the responsibilities and job description for the Assistant Director of Marketing position at Harris County Toll Road Authority?
The incumbent is responsible for executing the duties and responsibilities listed below and other duties as assigned. Some positions may require working before, during, or after an emergency or disaster at the department's discretion.
The Assistant Director of Marketing is responsible for developing, implementing, and evaluating strategic marketing plans to enhance the Harris County Toll Road Authority's (HCTRA) brand awareness, service visibility, engagement, and the overall growth. This role collaborates with internal departments and external partners, manages marketing campaigns, and optimizes promotional efforts.
Additionally, the Assistant Director of Marketing oversees and develops team members, including graphic designers, copy writers, account executives, website content editors, and other assigned positions within the marketing division. The individual in this position must possess excellent organizational, writing, and communication skills, meticulous attention to detail, and the ability to maintain brand consistency and clarity.
Other Duties:
This Job Description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this position. Management may, at its discretion, assign, or reassign duties and responsibilities to this job at any time.Education and Experience:
The physical demands associated with this job are light, with occasional lifting and moving of objects weighing up to 20 pounds. The role is predominantly sedentary, involving mainly sitting with occasional standing and walking.
NOTE: Qualifying education, experience, knowledge, and skills must be documented on your job application. You may attach a resume to the application as supporting but ONLY information stated on the application will be used for consideration. "See Resume" will not be accepted for qualifications.Position Type and Typical Hours Work:
This is a full-time position with the typical work hours of Monday - Friday from 8 AM to 5 PM.
Occasional weekends, holidays, and overtime may be required based on the specific needs and demands of the department.
Work Environment:
This position is based in an office environment, where the use of standard office equipment such as computers, phones, scanners, and filing cabinets is routine.
Reporting Relations:
Reports To Position: Deputy Director, Communications
Supervises Positions: Graphic Designers, Copy Writers, Web Content Editors, Account Executives
The Assistant Director of Marketing is responsible for developing, implementing, and evaluating strategic marketing plans to enhance the Harris County Toll Road Authority's (HCTRA) brand awareness, service visibility, engagement, and the overall growth. This role collaborates with internal departments and external partners, manages marketing campaigns, and optimizes promotional efforts.
Additionally, the Assistant Director of Marketing oversees and develops team members, including graphic designers, copy writers, account executives, website content editors, and other assigned positions within the marketing division. The individual in this position must possess excellent organizational, writing, and communication skills, meticulous attention to detail, and the ability to maintain brand consistency and clarity.
Other Duties:
This Job Description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this position. Management may, at its discretion, assign, or reassign duties and responsibilities to this job at any time.Education and Experience:
- Bachelors degree, certificate, diploma gained through an accredited college or university in Marketing, Communications or related field. AND
Minimum seven (7) years of progressive senior management-level, verifiable professional experience in marketing, advertising, or public relations with a minimum of five (5) years in a leadership, supervisory, or managerial role.
- Excellent communication skills including writing, presentation, grammar, and content development.
- Ability to plan and coordinate effectively, with strong management and organizational skills and the capacity to meet multiple and evolving deadlines.
- A keen eye for accuracy, consistency, and compliance with agency guidelines across all marketing outputs.
- Ability to multi-task and prioritize effectively in a fast-paced environment while maintaining a strong sense of urgency.
- Experience in overseeing the design and production of print materials and publications.
- Strong creative, strategic, analytical, personal, and data-driven decision making skills.
- Strong understanding of traditional and digital marketing, content strategy, and brand management.
- Ability to communicate important organizational and project updates to peers and managers clearly and proactively.
- Ability to work well under pressure and public scrutiny.
- Ability to manage and lead a team within an office environment while demonstrating excellent project management and supportive leadership skills.
- Ability to make independent judgments that could have significant impact on employees and/or the agency.
- Ability to think strategically, analyze data, and drive marketing initiatives effectively.
The physical demands associated with this job are light, with occasional lifting and moving of objects weighing up to 20 pounds. The role is predominantly sedentary, involving mainly sitting with occasional standing and walking.
NOTE: Qualifying education, experience, knowledge, and skills must be documented on your job application. You may attach a resume to the application as supporting but ONLY information stated on the application will be used for consideration. "See Resume" will not be accepted for qualifications.Position Type and Typical Hours Work:
This is a full-time position with the typical work hours of Monday - Friday from 8 AM to 5 PM.
Occasional weekends, holidays, and overtime may be required based on the specific needs and demands of the department.
Work Environment:
This position is based in an office environment, where the use of standard office equipment such as computers, phones, scanners, and filing cabinets is routine.
Reporting Relations:
Reports To Position: Deputy Director, Communications
Supervises Positions: Graphic Designers, Copy Writers, Web Content Editors, Account Executives
Harris County is an Equal Opportunity Employer and is committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, pregnancy, disability, genetic information, or any other protected class in accordance with applicable federal and state laws.
https://hrrm.harriscountytx.gov/Pages/EqualEmploymentOpportunityPlan.aspx
If you need special services or accommodations, please call (713) 274-5445 or email: ADACoordinator@bmd.hctx.net
Employment may be contingent on passing a drug screen and meeting other standards.
This position is subject to a criminal history check. Only relevant convictions will be considered and, even when considered, may not automatically disqualify the candidate.
Due to a high volume of applications positions may close prior to the advertised closing date or at the discretion of the Hiring Department.
