What are the responsibilities and job description for the VP, Digital Investment position at Havas Group?
Hybrid
Agency : Havas Media New York
Job Description Summary :
The VP Director is a key member of the Digital Investment team of experts responsible for delivering smart, innovative and performance driven Digital campaigns for its clients. They take the lead in identifying and selecting media partners that achieve identified strategic and tactical objectives as laid out by the Connections Planning and Comms Planning teams. They are the primary owners of the vendor relationships and are responsible for all negotiation and value creation with these vendors and for ensuring each plan is executed with excellence. They supply aggregated quantitative and qualitative information for group level reporting for rate and program negotiations. The team is expected to stay at the cutting edge of Digital innovation within the industry and educate the larger brand / client teams on relevant opportunities and challenges.
In order to fulfil these requirements, the Digital Investment team must collaborate seamlessly with other functional teams and specialties. This role reports to the SVP Group Director and will support the larger Digital Investment team and manage the junior team.
Job Description :
MAIN RESPONSIBILITIES
Digital Media Planning / Buying and Execution
- Accountable for team delivering consumer centric fully integrated Digital Media plans that are on brief and meet all client objectives in partnership with Comms Planning, Connection Planning & specialty teams
- Drive the support and inclusion of Havas specialty teams to deliver full Digital solutions
- Create and own brand investment negotiation strategy and ensure team negotiations are compliant
- Provide thought leadership in alternative buying models and integrated projects
- Accountable for ensuring junior team's campaign execution with excellence from launch to post buy
- Lead dynamic benchmarking for vendor and tactic specific performance and rates for optimized planning and negotiation
Vendor Partnerships & Industry Education
Managerial / Agency Support
KEY COMPETENCIES
Comp : 170K-175K
Contract Type : Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.