What are the responsibilities and job description for the Analyst, Intelligence AMA (Audience, Measurement, and Analytics) position at Havas Media Network?
Havas Media Network North America, the Media Experience agency, is looking for an Analyst to join the Intelligence AMA Team, part of our global community of 10,000 team members who are focused on using Meaningful Media to make a meaningful difference to brands, businesses, and people.
Within Havas Media, Intelligence Analysts support senior members of the Intelligence AMA Team and client account teams by developing in-depth category, competitive, and consumer knowledge for clients to help solve for business challenges and media needs. Analysts are involved in the day-to-day research of client accounts and new business deliverables by contributing to the data collection and analysis process. Analysts are expected to become adept at working with multiple data sources and summarizing trends into client deliverables. This role would report directly to an Associate Director and can be introduced to various areas within the team.
A DAY IN THE LIFE MIGHT LOOK LIKE:
- Provide research support to the team in the form of data retrieval, interpretation, and analysis
- Utilize and cross-train on a variety of research tools to support the team
- Assist in client and new business research requests by analyzing data and distilling key insights
- Keep abreast of new advances in applicable markets, across our client industries, and within consumer segments
- Contribute to the development and publication of thought leadership pieces that provide internal and external clients with a POV on the media landscape
WHAT YOU’LL NEED/SKILLS:
- Ability to work communicate and collaborate with others
- Prior work and/or internship experience in a similar or related field
- Proficiency with Microsoft Office (Word, Excel, PowerPoint)
- Experience with or willingness to learn tools and data sources such as YouGov, MRI-Simmons, IPSOS, MARS, Scarborough, Media Radar Vivvix Suite, Pathmatics, SimilarWeb, Brandwatch (or other social listening platforms), Nielsen, ComScore, Mintel, eMarketer, WARC, CubeYou, Affinio, and eMarketer
WHO YOU ARE:
- Naturally inquisitive or strong research capability
- Self-motivated, with the ability to multi-task and work well under tight deadlines
- Detail-oriented, with excellent organizational skills
ABOUT HAVAS MEDIA NETWORK NORTH AMERICA:
Havas Media Network North America is the Media Experience agency. We deliver this brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media – the media channels, moments and brands that really move consumers to action, the media that is trusted, engaging and influential will have the best chance of helping an advertiser reach an engaged audience.
Our global mission to make a meaningful difference starts at home—because we can’t grow if our people can’t grow. It’s this simple but oftentimes overlooked insight that guides everything we do, from the decisions and investments made in our work for clients, to the inclusive programs across agencies that prioritize our people’s needs and the needs of our community. Our Values are the basis of our decision-making at Havas—from the clients we seek to the talent we attract, to what we reward and recognize in our staff, to how we reinforce these values of Taking the Lead Having a Voice, and Showing We Care on a daily basis.
Salary : $60,000 - $65,000