What are the responsibilities and job description for the STRATEGIC GO-TO-MARKET MANAGER position at HBK CPAs & Consultants?
Strategic Go-to-Market Manager
HBK is a growing Top 50 accounting firm according to Accounting Today magazine and a Top 100 registered investment advisory according to Financial Advisor Magazine. Our hundreds of collaborating professionals have created and fostered thousands of close, caring, supportive client relationships.
Growth requires talent, so we continue to seek capable, dedicated professionals in all aspects of financial services. Our recruits choose their career paths. We want you to excel in your career as part of a dynamic team, and we provide the support and the resources to help you succeed. The breadth and depth of experience we offer you is unique in the marketplace.
We are entrepreneurs working with entrepreneurs, owners working with people who are owners of small and mid-size businesses, the heartbeat of our country. We are more consultants than number crunchers, an influence in our communities as well as our clients and their finances. When we go home at night, we know we've made something happen for our clients. If you want a career that is all about helping people, you're the kind of person we're looking for. Please read on to discover if you could see yourself joining the HBK Family as our newest Strategic Go-to-Market Manager.
Position Summary
The Strategic Go-to-Market Manager develops and executes marketing strategies for HBK's industry verticals and service lines. This role drives growth through targeted campaigns, supports practice leaders, and creates compelling value propositions across industries and service offerings. The position requires a strategic marketer who can balance both industry-specific initiatives and service line marketing while maintaining strong relationships with practice leaders.
Required Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 6-8 years of B2B marketing experience
- Professional services marketing background
- Experience marketing to multiple industries
- Proven track record in service marketing
- Strong project management skills
- Excellence in stakeholder management
- Data-driven decision making ability
- Strategic planning experience
Preferred Qualifications
Essential Responsibilities
Strategic Marketing & Planning (35%)
Practice & Industry Support (25%)
Campaign Management (20%)
Market Intelligence & Development (20%)
Technical Skills
Success Factors
Work Environment
BENEFITS WE OFFER :
HBK provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
HBKCPA
