Demo

Salesforce Product Owner (Health Plan Retention & Sales Operations) - Health Alliance Plan

Health Alliance Plan
Troy, MI Full Time
POSTED ON 3/20/2025
AVAILABLE BEFORE 4/18/2025
General Summary

The Product Owner (PO) is responsible for guiding the success of a product, laying out a product vision that is differentiated and deliver unique value for

internal and external customers. The product owner owns the end-to-end product lifecycle from strategy/ideation to product release according to customer needs, timeline, and costs. This Product Owner will be an integral part of the Health Plan Sales Administration team and provide strategic insight support to the call center operations.

Principle Duties And Responsibilities

  • Owns the vision, mission and success criteria for a given product based on market needs identified by business owner.
  • Supports development of business cases, ROI, and funding for Team with business owner.
  • Responsible for market and competitive analysis of Product or Product Segment.
  • Creates product backlog and prioritizes product backlog items that drive outcomes related to overall vision.
  • Owns and creates the product roadmap with oversight from business owner.
  • Communicates the product vision to stakeholders within and external to the organization and advocates for product as necessary.
  • Work with stakeholders to develop and implement strategies for product membership growth and retention. Track and report on product performance and progress against goals.
  • Create business strategy documents that recommend product innovation; lead the follow-up activities to ensure smooth transition and launch.
  • Consults with technology stakeholders on overall architectural and platform direction.
  • Identifies minimum viable experiments to help learn about our customers’ needs and defines minimum viable products to release to customers.
  • Identify and lead product-specific strategies and initiatives for the continuous product improvement efforts of HAP’s product portfolio. This includes coordination with stakeholders throughout the organization in the training and operations of these products.
  • Provides input on user experience and design by working with end users to test product features and writing acceptance criteria for the development team.
  • Integrate insights from customers conversations, stakeholder feedback, and competitive research to identify product opportunities and differentiators.
  • Defines success metric for their products; monitoring and refining product area based on learnings.

Education/Experience Required

  • Bachelor’s degree in business, information technology, or related field required.
  • At least three (3) years’ product management or product development for large and complex problems preferably in managed care or insurance with working knowledge of product and project management principles.
  • Experience building products with software development teams.
  • Effective communicator who is comfortable talking to a wide range of stakeholders from technical staff to executives to understand their needs and distill insights that drive product strategy.
  • Experience with customer journey mapping development.
  • Experience working in an Agile Development environment.
  • High energy: strong leadership, analytical, project planning and staff motivation/coordination skills to enable efficient, timely task completion of deliverables that meet or exceed project expectations.
  • An excellent communicator and motivator.
  • Product owner certification (i.e., CSPO) preferred.
  • Knowledge of managed care principles and high-level understanding of managed care business functions (e.g. Sales, Membership & Billing, Claims).
  • Proficient technical and software skills.
  • Salesforce application impact on strategic goals experience preferred.
  • Medicare Insurance Experience Preferred.
  • Call Center support experience preferred.

Certifications/Licensures Required

  • Product owner certification (i.e., CSPO) preferred.

Additional Information

  • Organization: HAP (Health Alliance Plan)
  • Department: SALES ADMINISTRATION
  • Shift: Day Job
  • Union Code: Not Applicable

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