What are the responsibilities and job description for the Director of Sales Marketing position at Health Dimensions Group (HDG)?
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Develops and executes sales and marketing plans for the community.
- 50% of time will be spent outside of the building preforming community outreach.
- Generates new inquiries through successful sales calls to professional referral sources.
- Manages the community sales and marketing budget.
- Maintains customer database.
- Establishes and maintains relationships with professional referral sources.
- Attends industry-related continuing education seminars, professional networking opportunities, industry-related community events, etc.
- Completes sales and marketing activity reports.
- Plans and executes marketing events for professionals and prospects.
- Organizes the entire move-in process including coordinating with all departments, completing necessary paperwork, and guiding resident families through the move-in process.
- Oversees make-ready for available apartments and assists in monitoring and maintaining the community’s appearance.
- Participates in the Manager-On-Duty (MOD) rotation schedule on the weekend. Oversees operations of the entire community during the assigned MOD rotation, addresses complaints, and resolves problems in accordance with company policies and applicable laws.
- Performs other duties as assigned.
