What are the responsibilities and job description for the Integrated Marketing Manager position at Health Monitor Network?
Company Overview
For over 40 years, Health Monitor has been a nationally recognized, targeted healthcare marketing platform for the Pharma / OTC industry. Our in-house, award-winning content studio creates bespoke healthcare education that fosters more productive patient-physician dialogues at every point of care—we call it #TheHealthMonitorDifference. We have the largest proprietary physician office network in the industry, with over 250,000 offices and more than 450,000 healthcare professionals engaging with our omnichannel educational products. Health Monitor delivers premium point of care content that empowers patients and HCPs with trusted information to achieve the best health outcomes while driving impactful ROI for brands. Learn more at healthmonitornetwork.com and follow us on LinkedIn, X, YouTube and Instagram.
Position Overview
The Integrated Marketing / Client Solutions Manager has an essential role within the Pharma Sales Department. With a focus on pharmaceutical accounts, this role will work with a cross-disciplinary team of Health Monitor salespeople, campaign management, production, editors, and others to build marketing programs that increase revenue and margins while delivering powerful results for our clients. The Integrated Marketing / Client Solutions Manager will join a team of Client Solutions marketers who are responsible for the strategy and development of integrated marketing opportunities and programs, and building successful partnerships with salespeople, while also identifying prospects that can be approached proactively with compelling ideas that preempt the RFP process. This position requires
3 days-hybrid in office.
Essential Job Functions
Distill client RFPs into smart and strategic marketing proposalsHelp manage the list-match process required for Point Of Care RFPsUse data, insights, and research to build compelling and informed opportunitiesConceptualize and develop partner-specific, cross-platform POC marketing programs, such as custom content executions and direct marketing digital campaignsEnsure that all work meets the standards of Health Monitor and all aspects of written, design, and execution are of the highest qualityManage day-to-day requests from sales / managementManage project budgets and timelines
Requirements
Minimum 4 years of related experienceBS / BA degreeSignificant experience in both the strategic and execution aspects of proposal developmentStrong copywriting skillsResourceful; inclination to independently problem-solve before bringing questions to a larger groupExperience reading and understanding RFPs and media gridsComfortable working in a fast-changing environment and juggling multiple priorities, and ability to operate in a team cultureStrong written and verbal communication skills, including the ability to influence and present to senior executivesAnalytic and strategic thinking skillsPositive, “can-do” attitudeUnderstanding / interest in the pharmaceutical industry and Point of Care marketing are a plusProficiency in Microsoft Office (especially PowerPoint) and Google Suite
ADA- Physical Demands Office PositionWhile performing the duties of this job, the employee is frequently required to sit; use hands to finger, handle, or feel objects, tools, or controls; talk and hear. The employee regularly is required to walk and reach with hands. Employees frequently use computer keyboards, regularly travel both short and long distances via walking within the work site. The employee must regularly lift and / or move a laptop computer. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, and the ability to adjust focus. Employees view computer monitors frequently.
