Marketer •

Healthcare Nursing Staten Island -

Job Title : Marketer

Location : Staten Island, NY

Shift : Full-Time, 9 AM - 5 PM

Salary : $65,000 - $85,000 per year

Overview :

We are seeking a dynamic and results-driven Marketing Director to join our team! This position plays a key role in managing resident flow, the admissions process, and overseeing the marketing program for the facility. As a Marketing Director, you will help shape the facility’s marketing strategy, foster relationships with referral sources, and ensure that the facility meets its census goals, all while ensuring resident and family satisfaction.

Key Responsibilities :

• Collaborate with the Administrator and team to assess inquiries and respond to referrers within one hour whenever possible.
• Meet census goals by coordinating resident flow into the facility with the interdisciplinary team.
• Ensure a prompt response to all phone, fax, and walk-in inquiries and referrals.
• Conduct tours, handle applications, and guide families and referrers through the admissions process.
• Ensure completion, signing, and distribution of necessary paperwork.
• Work closely with residents, families, and staff on the day of admission for smooth transitions and proper introductions.
• Communicate admission criteria to referral sources, residents, and families.
• Gather and document comprehensive resident data for appropriate placement.
• Follow up on inquiries not yet converted to admissions.
• Participate in admissions, discharge, and transfer meetings with staff and the Administrator.
• Track resident flow, pending inquiries, and marketing activities, submitting reports to the corporate office.
• Cultivate and maintain strong relationships with physicians, discharge planners, and other referral sources to maximize admissions.
• Stay informed on available services within the facility and community to effectively liaise with referral sources.
• Identify marketing opportunities to enhance the facility’s visibility and referral base.
• Assist in developing and implementing short- and long-term marketing plans.
• Coordinate and participate in presentations to hospitals, physicians, and other referral sources.
• Work with the Administrator to monitor and respond to resident satisfaction surveys.
• Foster a caring and compassionate atmosphere, ensuring the highest quality of service.

Qualifications :

Benefits :

If you are passionate about marketing in healthcare and want to make a meaningful impact in a caring environment, apply today to join our team!

Salary : $65,000 - $85,000