What are the responsibilities and job description for the 2025 KMBC Intern - Marketing & Promotions position at Hearst Television?
The KMBC 9 / KCWE 29 Internship Program is a paid, rigorous and highly competitive hands-on experience that provides individuals the opportunity to learn about the operations of a broadcast television station. An intern in the KMBC KCWE Creative Services department can expect to gain hands-on experience in the marketing of each television station. They will learn about the promotion production process—including scripting, shooting, editing, and graphics creation. They will learn about strategies used to grow the KMBC 9 News brand as well as KCWE entertainment brands. They will report to the Creative Services Director.
BRAND PROMISE PROMOTION
- Learn how market research is used to determine how to best showcase our stations.
- Learn how we collaborate as a team to brainstorm new ideas for our messaging.
- Learn all the tools we use to shoot best-in-class video in our studio and in the field.
- Learn how we approach editing for news and entertainment promotion.
COMMUNITY OUTREACH PROMOTION
SCHEDULING PROMOTION
DAILY TOPICAL PROMOTION
An internship at KMBC KCWE Creative Services will provide a great foundation for those interested in pursuing a career in marketing, media production, or broadcasting.
Your first day at the station is set aside for orientation which Must be attended. Plan to work three days a week, eight hours each shift with varying schedules. During your internship you should always check in with your assigned advisor upon entering the building. In-person attendance is required.
Securing housing and transportation during the internship are the responsibility of the intern. KMBC 9 / KCWE 29 cannot offer support in this area.
Internship Program Dates
Spring 2025 Session
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Summer 2025 Session
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Fall 2023 Session
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Please provide a cover letter with your application. The cover letter should include :
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
