What are the responsibilities and job description for the Account Executive position at Hearst Television?
Account Executive
WPXT-TV, the Hearst owned CW property in Portland, ME, has an exciting opportunity to join our sales team in one of the most desirable cities in the country. We are looking for a self-starter who is looking to begin their career with a top media company and learn how to build successful multi-platform marketing campaigns that help Maine businesses grow. Responsibilities include working with some existing station clients – along with a strong emphasis on securing new clients to the station. The ideal candidate is coachable, thrives in a goal-oriented, team environment and has strong interpersonal/presentation skills. If you want to represent the best marketing products in the Portland market, and have the opportunity to control your own financial goals – we want to hear from you. We will provide the tools necessary for you to master the business – we seek the right person with sales ability, positive attitude, client focus, and determination to win. You will report to the General Sales Manager.
Job Responsibilities:
- Generate revenue across all available platforms
- Prospect, contact and present to new businesses to generate new advertising revenue
- Manage inventory and protect station rate structure
- Develop new revenue through local business development
- Form strategic business and market partnerships
- Manage an active account and client list
- Regularly meet with local and digital sales managers to ensure progression and success with stated goals
- Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies
- Create and deliver sales presentations to multiple points of contact with client/agency personnel
Requirements:
- Solid negotiation skills
- Experience in a consultative customer focused business atmosphere
- Ability to multi-task within a fast-paced environment
- Accountability within a goal-structured organization
- Needs a positive, results-oriented attitude and must be a team player
- Must be able to use qualitative research effectively to further sales effort
- Strong formal and interpersonal communication skills
- Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus
- Military training and experience will be considered in lieu of TV/Radio sales experience
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ Health Services
- Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
