What are the responsibilities and job description for the Marketing Strategy and Data Analyst position at Helen of Troy?
Helen of Troy is an Equal Opportunity/Affirmative Action Employer, committed to developing a diverse workforce and cultivating an inclusive environment. We value diversity and believe that we are strengthened by the differences in our experiences, thinking, culture, and background.
We are seeking a skilled Marketing Strategy and Data Analyst to join our Marketing team. This role will be responsible for developing and implementing advanced forecasting models, analyzing market trends, and providing actionable insights to drive business growth.
The ideal candidate will have a strong background in statistical modeling, data analysis, and media performance evaluation. Key responsibilities include:
- Developing predictive models to forecast sales, demand, and market trends
- Conducting in-depth analysis of media campaigns, consumer behavior, and competitive landscape
- Utilizing statistical modeling techniques to enhance decision-making
- Collaborating across the marketing organization to align analytics strategies with business objectives
The successful candidate will possess excellent problem-solving skills, with the ability to translate complex data into actionable insights. Strong communication and presentation skills are essential, along with the ability to manage multiple projects in a fast-paced, dynamic environment.