What are the responsibilities and job description for the PR, Social Media & Content Assistant Account Executive position at Hiebing?
If you’re looking for a full-service agency that’s shaking up the marketing landscape and creating momentum– you’re in the right place. At Hiebing, we’re a passionate, full-service crew fueled by curiosity, dedicated to doing great work and good deeds. Collaboration is second nature for our teams in both Madison and Austin. They work together to craft meaningful stories for brands we love and pro bono causes we believe in across the country. We believe in the power of our “We Before Me” credo, where the team always has your back and your voice is amplified by others building on your great ideas with a “Yes And”. Think you’d thrive here? Come join the vibe!
Summary Description
Hiebing is seeking an Assistant Account Executive for our PR, Social Media and Content department. An integral position within the agency, the AAE will provide ground support in the development and execution of client- and agency-related public relations and social media plans.
Duties/Responsibilities:
Writing:
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Summary Description
Hiebing is seeking an Assistant Account Executive for our PR, Social Media and Content department. An integral position within the agency, the AAE will provide ground support in the development and execution of client- and agency-related public relations and social media plans.
Duties/Responsibilities:
Writing:
- Tell our clients’ stories by crafting content in a variety of formats including social copy, media pitches, press releases, blog posts, infographics, case studies and more
- Adapt "voice" in writing based on target, medium and client preference
- Social Media:
- Develop editorial calendars and manage creative asset development
- Assist in ad trafficking and QA
- Monitor and develop responses to social media conversations and trends across social media daily
- Assist in gathering data and identifying insights for measurement reports
- Create targeted lists of client-appropriate media contacts
- Learn the types of publications to pitch and which journalists would be most receptive to a pitch based on their past coverage
- Pitch media and manage follow-up and interview coordination
- Report progress, manage results trackers and create campaign recaps
- Assist in the management of influencer relationships on behalf of clients by curating lists of potential influencer partners and building timelines for program milestones
- Report progress, manage results tracker and create campaign recaps
- Demonstrate excellent attention to detail and take ownership of work
- Passionate about public relations, social media and content and committed to learning fundamentals of each
- Collaborate within the department and with other agency departments
- Promptly seek help or counsel when needed from appropriate senior staff
- Assist in agency projects such as client events and phone duty
- Relevant experience (internship or full-time)
- Bachelor’s degree
- This position is a hybrid position. You must be able to be on-site Monday, Tuesday & Wednesday weekly
- Ability to work in the United States without requiring sponsorship now or in the future
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