What are the responsibilities and job description for the Marketing Associate position at Higher Ground Labs?
Clipbook is looking for a driven Marketing Associate to join our team. This is a great opportunity to have a wide impact on the marketing strategy at Clipbook. In this role, you will be responsible for managing end-to-end content creation and execution as regards to webinars, email content, video content, Linkedin content, blog content.
This position is ideal for someone with a passion for rapid execution and crafting impactful content.
About Clipbook
Clipbook is a venture-backed AI B2B SaaS research and analysis platform for communications and public affairs teams.
We serve a diverse clientele with over 200 of the top-tier businesses, advocacy organizations, PR and public affairs firms, and nonprofits worldwide.
Key Responsibilities
Content Creation : Lead the development and execution of compelling marketing materials—including email campaigns, LinkedIn content, and webinar resources—to engage target audiences
Content Logistics : Orchestrate end-to-end content management, from planning and creation to execution and follow-up, ensuring maximum impact. From both the Company and Executives.
Social Media Engagement : Create and implement a content strategy that positions Clipbook as a thought leader while building an engaging online presence.
Performance Analytics : Monitor, analyze, and report on marketing campaign metrics to optimize strategies and maximize return on investment.
Collaboration : Partner with the Growth & Partnerships team to ensure marketing initiatives are closely aligned to strategic growth goals.
Qualifications
Proven experience in marketing content creation, email marketing, or social media management.
Very strong copywriting and editing skills with the ability to tailor messaging to diverse audiences.
Familiarity with marketing tools (e.g., HubSpot, Mailchimp) and content creation tools (e.g. Canva, Photoshop.)
Exceptional organizational skills and the ability to manage multiple projects at once.
Familiarity with the public affairs, public relations, government, and advocacy space.
Track record of marketing expertise, particularly when it comes to excellent copywriting and clear organization.
Details
Competitive salary.
Comprehensive full benefits (medical, dental, vision, 401k, unlimited book budget, etc.)
A profitably- and rapidly-growing startup with commercial rigor at its core
A smart, hard working, and resourceful team who is passionate, driven, and excited
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