Demo

Sales Director, Brands & Agencies

Higher Ground Labs
Pointe à la Hache, LA Full Time
POSTED ON 1/22/2025
AVAILABLE BEFORE 4/18/2025

Swayable is a fast-growing, cloud analytics product that measures public opinion and the impact of messages and advertising content on it. It is a 30-person team backed by top technology and social impact investors, including Y Combinator. Founded in 2018 by two physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times. Clients include major consumer-facing brands (Amazon, Airbnb, Square, Paramount Pictures), technology companies (Meta, Google), researchers (MIT, Yale, Stanford) and mission-aligned advocacy campaigns (including multiple Democratic Presidential candidates).

Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck.

Joining Swayable means being on a team whose work changes the course of history. The technology we develop is at the leading edge of transforming some of the world’s most important campaign organizations and enterprises : combatting disinformation, protecting democracy, and supporting the sustainable growth of consumer-facing brands.

RESPONSIBILITIES INCLUDE

  • Evangelize and articulate the unique value proposition of the Swayable platform to direct brands, creative agencies, and media buying / planning agencies.
  • Strategize and generate revenue from agencies and account assignments through sales calls and sales presentations.
  • Develop account strategies to secure long-term media and platform relationships, develop requests for proposal responses, while delivering against client business needs & objectives.
  • Grow and cultivate deep relationships at all levels within assigned accounts, demonstrating a thorough understanding of account's organization, needs and revenue potential.
  • Meet and exceed quarterly / annual sales goals.
  • Use CRM consistently to record sales activity, deal pipeline and forecast revenue accurately.
  • Proactively provide client insights, industry specific information and become the go-to subject matter expert in the creative and copy testing research space.

REQUIREMENTS

  • BA / BS or College Degree Preferred.
  • 2-3 years of experience in consumer research or sales relating in some way to advertising or data.
  • Demonstrated track record of delivering against quota and excelling in a highly competitive market.
  • Exceptional communication, presentation and relationship building skills.
  • Excellent knowledge of marketing and research industry trends, technology platforms and pricing models.
  • Ability to think strategically, strong understanding of traditional and contemporary sales dynamics, tactics and strategies.
  • Strong working knowledge of Microsoft Office and CRM software (Excel, Word, PowerPoint, Hubspot and Salesforce.com or equivalent).
  • Ability to work autonomously - stay organized and show / track progress weekly to management.
  • Ability to work remotely - flexible to work hours that span time zones to support clients and internal meetings.
  • PREFERRED EXPERIENCE

  • Startup experience a strong plus.
  • Experience in selling market research tools, advertising and / or data is ideal.
  • Existing and current relationships with key decision makers at all levels of influence within Fortune 500 brands and / or top marketing agencies in New York, LA, and / or Chicago.
  • Active in industry trade and networking events.
  • Consumer Brand / Agency experience a plus.
  • ABOUT YOU

  • Self-motivated and outcomes-oriented.
  • Outgoing and resilient personality.
  • Motivated by Swayable's mission and excited about our clients and the important work they do with our technology.
  • LOCATION : New York City

    In-person workspace available. Occasional presence (e.g. once per week) expected, but remote work supported. Other locations may be considered.

    BENEFITS

  • 100% Medical, Dental & Vision Plans - no employee contribution required.
  • Generous PTO.
  • Equity options.
  • 401k plan.
  • Ongoing professional development investments.
  • Amazing company culture.
  • Base salary range $130-170K, depending on location and experience.

    Swayable is an equal opportunity employer. We strive to promote an organizational environment that values diversity and fosters growth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other basis prohibited by law. The team especially encourages applicants from underrepresented backgrounds.

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    Salary : $130,000 - $170,000

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