What are the responsibilities and job description for the Marketing Liaison position at Highlight Healthcare of Woodstock?
Do you thrive on building relationships and sharing the positive impact of senior care? Are you passionate about healthcare and possess strong communication skills? If so, we want to hear from you!
Our skilled nursing facility is seeking a motivated Marketing Liaison to join our team. In this role, you will be the bridge between our exceptional care and the community, fostering connections with referral sources and families seeking senior care options.
Responsibilities:
- Develop and maintain strong relationships with key referral sources, such as hospitals, physician practices, social service agencies, and community organizations.
- Conduct outreach programs to educate professionals and the community about our facility's services, amenities, and compassionate care philosophy.
- Organize and deliver informative presentations about skilled nursing care to community groups and potential residents.
- Manage and track marketing inquiries, responding promptly and professionally to all questions.
- Assist the Admissions team by scheduling tours and providing families with clear information about our admissions process.
- Collaborate with the marketing department to develop and implement effective marketing strategies to increase brand awareness and resident census.
- Stay up-to-date on industry trends and best practices in senior care marketing.
Qualifications:
- Minimum 1-2 years of experience in healthcare marketing or a related field (experience in senior care marketing a plus).
- Excellent written and verbal communication skills, with the ability to tailor messages to different audiences.
- Strong interpersonal skills and the ability to build rapport with a variety of stakeholders.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
- A passion for senior care and a commitment to providing exceptional customer service.
Benefits:
- Competitive salary and benefits package.
- The opportunity to make a real difference in the lives of seniors and their families.
- A positive and supportive work environment.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
In your cover letter, tell us why you are passionate about senior care and what excites you about this opportunity!
