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Proposal Writing Specialist Job at Highmark Health in Charleston

Highmark Health
Highmark Health Salary
Charleston, SC Full Time
POSTED ON 2/7/2025
AVAILABLE BEFORE 4/16/2025

Highmark Health Proposal Writing Specialist Charleston, West Virginia Apply Now

This job is responsible for the development, writing, planning, design, and delivery of customer-focused requests for proposals and information that supports the organization's strategic sales objectives. The incumbent is responsible for consulting with all levels of management to proactively identify and develop a win strategy that communicates and demonstrates the value of the organization (i.e., products, services, initiatives, and overall brand, mission, vision, and strategic direction). The incumbent is responsible for developing project plans within tight deadlines that require cross-functional collaboration and management of interdependencies and / or related activity within the constraints of scope, quality, and time. Reviews complex technical information across multiple product lines of business to translate it into information that is customized, persuasive, and relatable for clients, consultants, and Partner Plans. Supports sales goals of growth and retention for small, mid-market, national, government clients, and expanded Blue partnerships. Solves problems, taking a broad perspective to develop innovative solutions that influence the Enterprise's reputation with internal and external customers, and relationships with national consultants and partner plans, with minimal management support.

ESSENTIAL RESPONSIBILITIES

  • Develop, plan, research, write, edit, manage, and deliver complex requests for proposals and information.
  • Demonstrate subject-matter knowledge of all lines of business, products, and services in order to develop clear and concise messaging and provide subject-matter direction to complete projects and assignments.
  • Conduct market research and trend analysis to interpret and understand the needs of the customer in order to create a compelling, well-articulated value proposition that aligns the organization's products / services with the customers' healthcare strategy.
  • Write and create compelling, well-articulated value propositions that align the Organization's products / services with the customers' health strategy.
  • Tailor product information and positioning that are appropriate for the intended audience, ensuring it is understandable, persuasive, and customized (written and visual) with targeted, strategic solutions according to project timeliness.
  • Provide quality review of messaging to ensure accuracy, consistency, appropriate position, and competitive differentiation.
  • Project manage for high exposure, critical impact projects related to sales activity and manage all phases of the proposal process.
  • Effectively communicate the RFP strategy to a network of SMEs, copywriters, and creative specialists to ensure projects are completed in the same "voice" and reflect the strategy developed with sales leaders.
  • Organize, plan, and maintain project plans with tight deadlines, managing multiple projects simultaneously.
  • Facilitate strategic planning meetings with all levels of the organization to develop strategy and customized solutions.
  • Create, research, develop, write, and manage other sales information resources : executive summaries, white papers, factoids, case studies / testimonials, and other ad-hoc requests for sales staff to respond to customer needs in a customized solution-sales driven market.
  • Maintain detailed records and facilitate proper record submission for new / updated content for database administrator.
  • Use Sales Tools efficiently and appropriately to provide custom reports.
  • Apply knowledge of graphic standards and brand requirements to materials, as appropriate, adhering to company policies and procedures.
  • Other duties as assigned.

EDUCATION

Required

  • Bachelor's Degree in Marketing, Journalism, Technical Writing, Public Relations, or English
  • Substitution

  • 6 years of related and progressive experience in lieu of Bachelor's degree
  • EXPERIENCE

    Required

  • 3 - 5 years of Bid / Proposal Writing, Project Management, Communications, Marketing Communications, or Sales Support experience
  • Preferred

  • 3 - 5 years in the Healthcare Industry or Health Insurance Industry
  • LICENSES OR CERTIFICATIONS

    Required

  • None
  • Preferred

  • Certified Healthcare Business Consultant (CHBC)
  • APMP Certification
  • America's Health Insurance Plans (AHIP) Certification
  • SKILLS

  • Microsoft Office
  • Communication Skills
  • Consulting
  • Problem Solving & Decision Making
  • RFP Automation Software
  • Language (Other than English) :

    None

    Travel Requirement : 0% - 25%

    PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS

    Position Type

  • Office-based
  • Teaches / trains others regularly
  • Occasionally
  • Travel regularly from the office to various work sites or from site-to-site
  • Rarely
  • Works primarily out-of-the office selling products / services (sales employees)
  • Never
  • Physical work site required
  • Lifting : up to 10 pounds
  • Constantly
  • Lifting : 10 to 25 pounds
  • Occasionally
  • Lifting : 25 to 50 pounds
  • Rarely
  • Disclaimer : The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job.

    Compliance Requirement : This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies.

    As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be protected at all times. In connection with this, all employees must comply with both the Health Insurance Portability Accountability Act of 1996 (HIPAA) as described in the Notice of Privacy Practices and Privacy Policies and Procedures as well as all data security guidelines established within the Company’s Handbook of Privacy Policies and Practices and Information Security Policy.

    Furthermore, it is every employee’s responsibility to comply with the company’s Code of Business Conduct. This includes but is not limited to adherence to applicable federal and state laws, rules, and regulations as well as company policies and training requirements.

    Pay Range Minimum : 50,200.00

    Pay Range Maximum : 90,300.00

    Base pay is determined by a variety of factors including a candidate’s qualifications, experience, and expected contributions, as well as internal peer equity, market, and business considerations. The displayed salary range does not reflect any geographic differential Highmark may apply for certain locations based upon comparative markets.

    Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, age, religion, sex, national origin, sexual orientation / gender identity or any other category protected by applicable federal, state or local law. Highmark Health and its affiliates take affirmative action to employ and advance in employment individuals without regard to race, color, age, religion, sex, national origin, sexual orientation / gender identity, protected veteran status or disability.

    EEO is The Law

    Equal Opportunity Employer Minorities / Women / Protected Veterans / Disabled / Sexual Orientation / Gender Identity ( )

    We endeavor to make this site accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the number below.

    For accommodation requests, please contact HR Services Online at HRServices@highmarkhealth.org

    California Consumer Privacy Act Employees, Contractors, and Applicants Notice

    J-18808-Ljbffr

    Salary : $90,300

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