What are the responsibilities and job description for the Senior Account Executive, Social Media & Influencer position at Highwire PR?
Employer Industry : Strategic Communications and Digital Marketing Agency
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.Why consider this job opportunity : Competitive salary with merit-based bonuses and promotionsHybrid work model to suit your schedule and lifestyleExcellent vacation policy, including an extended break for summer and winter holidaysSupportive and nurturing work environment with many opportunities for learning and growthUnique perks such as a Growth Mindset Stipend for personal development and a dog-friendly workplace
What to Expect (Job Responsibilities) : Serve as the primary client contact for social media and influencer program deliverables, providing strategic insights and updatesWrite and edit compelling social copy for various platforms, ensuring alignment with client voice and goalsCollaborate with influencers to execute virtual and in-person activations, fostering authentic partnershipsDevelop content amplification strategies and manage paid media campaigns to maximize reach and engagementAnalyze performance metrics across social, influencer, and paid channels to refine strategies and recommend improvements
What is Required (Qualifications) : 4 years of client-facing agency experience or equivalent in social media, digital content, influencer, or paid marketingStrong organizational skills with the ability to handle multiple clients and projects simultaneouslyDeadline-driven with attention to detail and a passion for improving results over timeAbility to adjust digital strategy, voice, and tone based on each client and audienceExperience with social media management tools and digital analytics platforms is a plus
How to Stand Out (Preferred Qualifications) : Experience with social media management tools like Hootsuite, Sprout Social, or similar platformsFamiliarity with digital analytics tools such as Google Analytics or BrandwatchDemonstrated growth mindset and enthusiasm for tackling new challenges
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