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Business Development Manager

Hilite International
Rochester, MI Full Time
POSTED ON 1/25/2025
AVAILABLE BEFORE 3/24/2025

We are recruiting for a Business Development Manager to add to our sales department. This position is to improve Hilite International's market position and achieve profitable revenue growth for North America through prospecting with current and new clients. Focus is 100% on selling Hilite's products that serve our strategic development in new markets.

Job responsibilities include:

  • Bench marking of competitor's current and future technology.
  • Understanding and communication of current and future product/customer market through the use of business intelligence.
  • Using knowledge of the market and competitors, develop a business marketing plan which will identify and develop the company's unique selling propositions and differentiators.
  • Attend industry functions, such as events and conferences, and provide feedback and information on market trends.
  • Prospect for potential new clients and turn this into increased business.
  • Cold calls as appropriate within Hilite's market to ensure a robust pipeline of opportunities. Meet potential clients by growing, maintaining, and leveraging current networks.
  • Identify potential clients and the decision makers within the client organization.
  • Research and build relationships with new clients.
  • Coordinate meetings between client decision makers and Hilite's Engineering teams.
  • Develop sales approaches and pitches. Work with team to develop proposals that speaks to client's needs, concerns, and objectives.
  • Lead development of quotes and presentations to be shared with the perspective customers.
  • Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion. Utilize a variety of styles to persuade or negotiate appropriately.
  • Market new products and solutions to current clients.
  • Participate in internal and external client debriefs.
  • Confer with customers and engineers to assess product needs and to determine system requirements.
  • Collaborate with stakeholders to understand customer requirements to promote the sale of company products.
  • Develop, present, or respond to proposals for specific customer requirements, including request for proposal responses and industry-specific solutions.
  • Sell products requiring extensive technical expertise and support for system application.
  • Present to and consult with mid and senior level management on business trends with a view to developing new services, products, and distribution channels.
  • Develop, present, and secure sales contracts for products.
  • Document account activities, generate reports, and keep records of business transactions with customers.
  • Maintain sales forecasting reports.
  • Other duties as assigned.

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