Manager, Paid Media Lead- Marketing & eCommerce

***Preference for Dallas or McLean, but would also consider Orlando, Memphis, or Atlanta.***

This is your chance to be part of Americas Marketing! As the Manager, Paid Media Lead- Marketing & eCommerce on the Marketing & eCommerce (MEC) team, you will support the property-level paid media programs vital to driving digital bookings. On the Marketing and eCommerce (MEC) team reporting to the Senior Manager, MEC, you will work with our MEC team and America’s Marketing leadership.

You will deliver strategic guidance and recommendations for our evolving paid media programs. Additionally, you will support and advocate for participation in Hilton’s property-level paid media programs.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

• Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
• Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
• Paid parental leave for eligible Team Members, including partners and adoptive parents
• Mental health resources including free counseling through our Employee Assistance Program
• Paid Time Off (PTO)
• Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate. 

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Deliver the strategy and approach on paid media programs and reporting for hotels and key stakeholders.
• Develop digital optimization plans to maximize conversion, share, and revenue.
• Resolve in-depth and multi-faceted responses to inquiries from hotels and stakeholders in order to drive performance across multiple channels.
• Lead proactive marketing and eCommerce activity to meet revenue and share targets, while providing the appropriate level of support to internal and external stakeholders.
• Build positive cross-functional relationships and establish direct lines of communication between internal teams to foster and drive holistic strategies for our hotels.
• Use your paid media knowledge and the objectives of Hilton to prioritize business requests that come from hotels and above property partners.
• Strong written and oral skills to educate on our property-level paid media programs for hotels and new brands.

How you will collaborate with others:

• Collect feedback from hotels and above-property partners on Hilton’s hotel-funded paid media programs.
• Participate in meetings with Hilton’s paid media agency and internal teams, providing input to influence media strategies, channels, and reporting dashboards.
• Work with our internal Communications team to craft external emails about marketing and e-commerce initiatives and incentives.

What projects and initiatives you will take ownership of: 

• Create internal and external resources and guides for our paid media programs. 
• Generate ongoing reports and share insights with important partners.
• Conduct proactive analyses to identify opportunities to meet revenue and share targets and distribute learnings amongst our teams.
• Provide reactive marketing and eCommerce support to portfolios of hotels and team members.

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

• Five (5) years of applicable working experience in hospitality, digital marketing, or e-Commerce
• Three (3) years of experience analyzing data and presenting findings
• Proven experience building effective PowerPoint presentations and delivering to stakeholder audiences Travel up to 5%

It would be useful if you have:

• BA/BS Degree
• Three (3) years of experience maintaining internal or external customer relationships and satisfaction
• Marketing or eCommerce experience in the hospitality or travel industry
• Experience with reporting suites such as Adobe Analytics, Google Analytics, Microstrategy or Tableau
• Located near Dallas, TX or McLean VA, or open to relocation to those areas

WHAT IT IS LIKE WORKING FOR HILTON

Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!

It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws. 

We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law.  Please contact us if you require an accommodation during the application process.

Salary : $40