Demo

Director, Solutions Marketing

Hinge Health
Hinge Health Salary
San Francisco, CA Full Time
POSTED ON 2/8/2025
AVAILABLE BEFORE 5/7/2025

About the Role

We are looking for an experienced Director of Product & Solutions Marketing who can lead the Core Solutions team who is directly responsible for the launch, maintenance, pricing and packaging of the core member experience and overall solution portfolio across the DMC. This highly strategic and visible role will work across sales, marketing and product management teams to align efforts and deliver on our business goals.

Your focus will be on managing a high-performing team that is responsible for Product Marketing ownership over the DMC. You will be responsible for team management, driving commercial launch plans and strategy, developing compelling messaging and enablement, and orchestrating cross-functional teams to deliver on market success. With your deep knowledge of customers and the product, you will inform the product roadmap and become the secret sauce that keeps Product and Commercial teams in sync to deliver a product our customers love.

What You'll Accomplish

  • Use market and customer insights to identify market opportunities, inform the product roadmap, validate product concepts, segment audiences, and shape GTM strategies.
  • Develop positioning, narrative, and messaging strategies that drive our audiences to action and differentiate us from the competition.
  • For new products and features, oversee the development of go-to-market strategies and their execution with cross-functional partners to achieve business goals.
  • Ensure the Core Solutions team delivers compelling product marketing assets, evidence and enablement to support marketing and sales efforts.
  • Help develop members of the Core Solutions team with best practices so we can scale, increase our impact, and stay-ahead of business needs.

Hinge Health Hybrid Model

We believe that remote work and in-person work have their own advantages and disadvantages, and we want to be able to leverage the best of both worlds. Employees in hybrid roles are required to be in the office 3 days / week.

Basic Qualifications

  • Minimum of 5 years experience in B2B product marketing.
  • Experience in the healthcare industry, digital health, or employee benefits.
  • Proven ability to influence the product roadmap based on insights from the market, sales, customers and product concept validation.
  • Proven success developing effective messaging, positioning and narratives, especially in a competitive environment.
  • Track record of leading successful new product launches including GTM strategy and pricing plus management of cross-functional teams to deliver on business goals.
  • Experience developing compelling internal content and training for sales, customer support, and marketing as well as effective external product marketing assets including videos, demos, one-pagers, and sales pitches.
  • Experience developing and managing high performing product marketers.
  • Prioritizing activities with cross-functional teams, and creatively managing resources.
  • Preferred Qualifications

  • Experience in developing pricing for new products or managing pricing for a portfolio of products.
  • Experience with B2C product marketing.
  • B2B sales experience
  • Compensation

    This position will have an annual salary, plus equity and benefits. Please note the annual salary range is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. The annual salary range for this position is $182,400 - $273,600.

    About Hinge Health

    Hinge Health is moving people beyond pain by transforming the way it is treated and prevented. Connecting people digitally and in-person with expert clinical care, we combine advanced technology, AI and a care team of experts to guide people through personalized care directly from their phone. Our approach is proven to reduce pain by 68%, prevent 42% of new opioid prescriptions, and avoid more than half of joint replacement surgeries. Available to 18M people, Hinge Health is trusted by leading health plans and employers, including Land O'Lakes, L.L. Bean, Salesforce, Self-Insured Schools of California, Southern Company, City of Boston, US Foods, and Verizon.

    Learn more at http : / / www.hingehealth.com

    What You'll Love About Us

  • Inclusive healthcare and benefits : On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn't available where you live.
  • Planning for the future : Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.
  • Modern life stipends : Manage your own learning and development
  • Diversity and Inclusion

    We're committed to building diverse teams that reflect the communities we serve. Visit hingehealth.com / diversity-equity-and-inclusion to learn more about what moves us.

    Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

    We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter.

    Salary : $182,400 - $273,600

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