Digital Marketing Program Strategist

Digital Marketing Program Strategist  –  Raleigh, NC Our client delivers localized digital marketing experiences through innovative technology and a local-first approach.Our client’s Multi-Location Experience (MLX) Platform creates, deploys, and provides the data to efficiently manage profitable, localized marketing at scale.Our client is passionateaboutdrivingmeasurableresults,leveragingdata-driveninsights,andstayingahead of industry trends.  This permanent position is  in Raleigh, NC  and the company honors a hybrid schedule . The company  offers a competitive salary, profit sharing ,  and an excellent benefit package.  No visa situations for these opportunities .The  Digital Marketing Program Strategist  is responsible for developing, executing, and optimizing multichannel marketing strategies to drive growth, engagement, and ROI for clients. This role requires a combination of creative thinking, analytical skills, and in-depth knowledge of digital marketing platforms and trends. As a key member of the Customer Experienceteam,youwillcollaboratecloselywithinternalstakeholdersandclientstoensure strategies align with business goals and deliver measurable success.PromaryResponsibilities

• Strategy Development :   Design and implement comprehensive digital marketing strategiesacrosschannels,includingpaidmedia,SEO,contentmarketing,andsocial media.
• Campaign Management : Overseetheexecution,performancetracking,and optimization of campaigns to ensure maximum ROI and goal achievement.
• Data Analysis : LeverageanalyticstoolstomonitorKPIs,generateinsights,andprepare reports to inform strategic decisions and showcase results to stakeholders.
• Client Collaboration : Partnerwithclientstounderstandtheirobjectives,propose solutions, and deliver tailored strategies that meet their unique needs.
• Platform Expertise : Stayup-to-dateonthelatestdigitalmarketingtools,platforms,and trends, ensuring best practices are implemented across all campaigns.
• Team Coordination : Workwithcross-functionalteams,includingAccountManagement, Product, and Sales, to ensure cohesive messaging and seamless campaign execution.
• Content Strategy : Developandoverseecontentplanstodriveengagement,including social posts and thought leadership materials.
• Budget Management : Planandallocatebudgetseffectivelyacrosscampaigns, ensuring efficient spend and performance maximization.

RequiredSkills&Experience :

PreferredQualifications :

Qualified applicants please send a resumeand salary requirements to Martha Michaux .When looking for a job, have you ever heard the phrase…it is not about what you know, it is who you know?At HireNetworks, it really is all about whoweknow.Whether your current contract is coming to a close, you’re looking to advance your career or are a company on the hunt for new talent and wanting to expand…let HireNetworks putournetworks to work for you.

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