What are the responsibilities and job description for the SEM Account Manager position at HirexHire Career Center?
ABOUT US
HirexHire (pronounced hire by hire) is a Chicago-based recruiting and talent consultancy that integrates with companies short-term to provide long-term talent solutions. We take a seat in our client’s everyday operations to understand their people's goals, gaps, and challenges. We then develop and implement the processes and technologies to execute a sustainable and scalable talent plan.
We partner with companies expecting or experiencing high growth who need to hire at scale or fill a critical role rapidly. Our clients are not looking for quick-fix placements but are thoughtfully building a hiring strategy to scale their businesses.
OUR CLIENT
Location: Chicago, IL HQ
Industry: Advertising/Media
Company Size: 25
What They Do: Our client is a performance marketing agency focused on eCommerce and healthcare. They aim to effectively scale their clients' revenue and customer acquisition efforts.
Contact HirexHire for more client information
THE ROLE
As an SEM Account Manager, you will be responsible for helping to develop and execute strategic SEM campaigns to drive online visibility, website traffic, and conversions for clients. You will work with a team led by a Senior SEM Account Manager, collaborate with innovative & transformative digital health and e-commerce clients, and leverage industry best practices to achieve outstanding results. Your role involves analyzing data, staying updated on SEM trends, and continually optimizing campaigns to meet and exceed client goals.
This is a fully remote role.
WHAT YOU WILL DO
- Campaign Management: Plan, execute, and optimize within the full Google Suite with a focus on paid search, shopping, and performance max campaigns
- Keyword Research: Conduct thorough keyword research to identify high-value, relevant keywords, and build effective campaigns.
- Ad Copywriting: Create compelling ad copy and design effective ad creatives to maximize click-through rates and conversions.
- Bid Management: Monitor and adjust bid strategies to achieve campaign goals while optimizing cost-per-click and return on ad spend (ROAS).
- Performance Analysis: Analyze campaign data and provide insights and recommendations for improving performance and achieving KPIs.
- A/B Testing: Continuously test ad variations, landing pages, and other elements to improve campaign performance.
- Competitive Analysis: Stay up-to-date with industry trends and competitor strategies to ensure a competitive edge.
- Budget Management: Manage budgets effectively, ensuring efficient allocation of funds across campaigns.
WHAT YOU WILL NEED
- Bachelor’s degree in Marketing, Advertising, or a related field.
- Proven experience as an SEM Specialist with a strong track record of successful PPC campaigns.
- Google Ads and Bing Ads certification preferred.
- Proficiency in SEM tools and platforms, including Google Ads Editor, Google Analytics, and keyword research tools.
- Analytical mindset with strong data analysis skills.
- Excellent communication and teamwork skills.
- A passion for staying updated on the latest digital marketing trends and best practices.
- Certification or experience in other digital marketing channels (e.g., SEO, social media) is a plus.
WHAT OUR CLIENT OFFERS YOU
- Competitive salary and performance-based bonuses.
- Team Investment: empowering new ideas and providing opportunities for continuous professional development
- An open, supportive, and productive culture that extends into the homes of remote workers around the continent.
- The opportunity to work with innovative & transformative digital health brands as well as the fastest-growing e-commerce companies
- 90% company sponsorship for health, dental, and vision
- 401K with employer match program
- Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks)
- In-person company-sponsored events multiple times per year as well as monthly virtual company-sponsored activities
