What are the responsibilities and job description for the Healthcare Liaison Specialist position at Hopscotch Primary Care?
About Hopscotch Primary Care
Transforming Healthcare in Rural America
We believe great healthcare should be accessible to all people across all communities. With a robust care model and comprehensive care team, we deliver high-quality primary care tailored to meet the needs of our patients. Our mission is to transform healthcare in rural America by providing care in our clinics and across settings, wrapping resources around patients who need them most.
About the Role
You will serve as an ambassador for Hopscotch Primary Care in the community and the primary point-of-contact for prospective patients. As the Community Outreach Leader, you will build relationships throughout our communities, educate community members about their healthcare options, and guide local residents to becoming Hopscotch patients.
Responsibilities
- Community building: Prospecting, engaging, and building relationships with community organizations; fostering a sense of community in Hopscotch clinics; planning, executing, and attending Hopscotch events; attending community events and engaging with prospective patients and/or partners.
- Sales: Thinking strategically to develop local relationships and partnerships; developing, implementing, and executing an effective sales strategy to achieve patient acquisition targets; generating leads by prospecting, building, and maintaining relationships throughout the community; performing outreach via email, phone, and networking to foster prospective patients; collaborating with marketing efforts to maximize effectiveness of outreach activities.
- Relationship management: Following up with new patients to collect feedback and ensure their needs are being met; tracking full-cycle outreach activities into Customer Relationship Management (CRM) system and other relevant business applications, from inputting new leads to successfully onboarding and retaining patients; collecting and documenting feedback from prospects and patients and adapting outreach to address challenges; developing a portfolio of collaborative and mutually beneficial partnerships with community and business partners; measuring and reporting out on key sales and account metrics and performance to plan.
