Demo

Marketing Specialist - Member Experience Communications

Horizontal Talent
Minnetonka, MN Contractor
POSTED ON 4/25/2025
AVAILABLE BEFORE 5/24/2025
Are you a creative and detail-oriented marketing professional looking to make an impact? Join our team as a Marketing Specialist, where you'll craft engaging content and drive strategic marketing initiatives.

Responsibilities

  • Lead the development and execution of marketing projects from concept to distribution, ensuring timeliness and budget adherence.
  • Collaborate with internal and external agencies to bring marketing strategies to life through various channels, including digital and print.
  • Translate complex ideas into clear, engaging content for diverse audiences, such as members, employers, and brokers.
  • Analyze marketing plans to understand objectives and key performance indicators, and propose enhancements for greater impact.
  • Monitor and report on the effectiveness of marketing campaigns, ensuring alignment with strategic goals.


Skills

  • Bachelor's degree or equivalent experience in marketing or a related field.
  • Proven experience in managing complex marketing projects and collaborating with multiple stakeholders.
  • Strong ability to create user-focused content and manage deliverables across various media types.
  • Excellent communication skills, both written and verbal, with a keen attention to detail.
  • Proficiency in Microsoft Office Suite and familiarity with marketing workflow software.


Preferred Skills

  • Experience with B2B2C marketing strategies and content creation.
  • Ability to adapt quickly to changing timelines and project requirements.
  • Comfortable working in a dynamic environment and handling ambiguity with ease.


We are committed to fostering a diverse and inclusive workplace where every team member feels valued and respected. Join us in embracing diversity, equity, and inclusion as core principles that drive our success.

Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.

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