Demo

MarTech Analyst (AJO)

Horizontal Talent
Chicago, IL Full Time
POSTED ON 1/24/2025
AVAILABLE BEFORE 4/23/2025

Exciting Opportunity for a Talented MarTech Analyst

Unlock your potential in a dynamic, fast-paced environment! We're seeking a driven and adaptable MarTech Analyst to join our team. This is an exceptional chance to showcase your expertise in omni-channel campaign management and marketing technology implementation.

Like the look of this opportunity Make sure to apply fast, as a high volume of applications is expected Scroll down to read the complete job description.

Key Responsibilities :

  • Lead discovery efforts to gather essential information and document business needs for digital marketing campaigns
  • Build an in-depth understanding of client businesses and data capabilities to optimize campaign targeting and execution
  • Create, maintain, and share comprehensive solution documentation and detailed campaign plans
  • Provide expert consultation to engineering and development teams on solution requirements throughout platform implementations and campaign builds
  • Oversee quality assurance and testing processes to ensure solutions align with client business needs
  • Initiate and manage platform and campaign change controls, coordinating with stakeholders
  • Serve as the primary MarTech contact for internal and client teams, addressing platform-related requests
  • Support senior team members in MarTech discovery and roadmapping efforts
  • Assist the Campaign Operations team for ongoing campaign development

Qualifications :

  • 3-5 years of experience in a marketing-related role, with a focus on omni-channel campaign management
  • 2 years of experience in a client-facing role, preferably at a digital-first agency or consultancy
  • Proficiency with cross-channel campaign management platforms such as Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, and / or Braze
  • Strong understanding of digital marketing strategies, testing, and deployment, including email, text, and push notifications
  • Excellent documentation and communication skills, with the ability to translate complex requirements for stakeholders
  • Proven experience in quality assurance, including defining test plans and verifying data flows and campaign touchpoints
  • Basic understanding of marketing databases, data management, ETLs / APIs, and identity management
  • Certifications in Adobe Campaign, Adobe Journey Optimizer, and / or Salesforce Marketing Cloud are a plus
  • A fast learner with the ability to pick up new technologies and tools quickly
  • Strong organizational, time management, and project management skills
  • Self-driven and able to work independently, with a proven capacity to drive results in an evolving environment
  • If you're a dynamic and adaptable MarTech Analyst who thrives in a fast-paced, collaborative environment, we'd love to hear from you. Apply now and take the first step towards an exciting new chapter in your career!

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