What are the responsibilities and job description for the Media Research Analyst Job at Horizontal Talent in Englewood position at Horizontal Talent?
We are seeking a detail-oriented Media Research Analyst to join our dynamic team. This role offers the opportunity to leverage data-driven insights to support media sales and marketing initiatives.
Responsibilities
- Provide expert research support to the media sales team, delivering custom insights for agency and client presentations.
- Utilize tools such as MRI-Simmons, Nielsen NPower, and Comscore to conduct thorough analysis and reporting.
- Track and summarize marketplace intelligence, including quarterly reports on top ad spenders by industry.
- Produce and maintain recurring reports on media viewer profiles and category analyses.
- Collaborate with marketing teams to enhance presentations with data-backed proof points.
- Distribute weekly newsletters and marketplace reports to the sales team.
Skills
Preferred Skills
We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals feel valued and empowered to contribute their unique perspectives.
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