UI/UX Design Consultant

Role Overview:
As the UX Strategist, you will serve as the UX steward of our corporate website, reporting directly to the Director of Web Operations and Strategy. You will collaborate closely with the Web Content Strategist and cross-functional teams to create seamless, engaging, and impactful user experiences. Your mission is to take our website to the next level by crafting intuitive, user-friendly designs, developing new pages and microsites for campaigns and business initiatives, and ensuring alignment with our UX vision.

Key Responsibilities:
UX Leadership & Stewardship:
Act as the UX steward for the corporate website, championing user-first design principles and ensuring all web experiences align with the brand and UX vision.
Maintain and evolve the website's UX and web style guide, ensuring consistency across all digital touchpoints.
Advocate for accessibility, usability, and best practices in all website projects.

Design & Style Guide Development:
Use Figma to design user-friendly and visually engaging web layouts, prototypes, and workflows.
Create and maintain a comprehensive web and UX style guide to standardize design components, templates, and interactions.
Collaborate with the development team to ensure new components align with the established UX vision.

Web Experience Strategy:
Partner with the Web Content Strategist to create new pages and microsites that support marketing campaigns, business initiatives, and audience engagement.
Lead UX strategy for web projects, including information architecture, navigation, and user flow optimization.
Oversee the design and development of landing pages, ensuring they meet performance, accessibility, and conversion goals.

AEM Oversight & Collaboration:
Oversee content authoring in Adobe Experience Manager (AEM), ensuring all components and page builds align with the UX strategy.
Partner with developers, content authors, and designers to troubleshoot and optimize website performance.
Ensure UX standards are upheld in AEM component libraries and workflows.

Cross-Functional Collaboration:
Work closely with stakeholders across marketing, product, and IT teams to align website projects with broader business goals.
Present UX recommendations and design concepts to stakeholders, gathering feedback and incorporating it into the final vision.
Collaborate with the Web Content Strategist to ensure cohesive and engaging content presentation.

Optimization & Innovation:
Conduct usability testing and A/B testing to evaluate web performance and identify areas for improvement.
Analyze web traffic and user behavior using analytics tools to inform UX decisions.
Stay updated on UX trends, tools, and technologies to bring innovative ideas to the website.

Qualifications:
5 years of experience in UX strategy, web design, or a related role. -REQUIRED
Bachelor's Degree in Design Marketing or related field -REQUIRED
Expertise with design tools like Figma and Adobe Creative Suite, minimum 5 years -REQUIRED
Hands-on experience with Adobe Experience Manager (AEM) or similar content management systems. Preferred.
Strong understanding of UX principles, responsive design, accessibility standards (WCAG), and best practices. REQUIRED.
Proven ability to create and maintain design systems or style guides. REQUIRED.
Excellent communication skills and the ability to articulate design concepts to technical and non-technical audiences. Excellent verbal and written skills -REQUIRED

Preferred Skills:
Experience with HTML, CSS, and JavaScript is a plus.
Familiarity with analytics tools like Google Analytics, Adobe Analytics, Adobe Target, Hotjar, or similar. Preferred.
Strong organizational skills with the ability to manage multiple projects and deadlines. REQUIRED.
Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact us. All applicants applying must be legally authorized to work in the country of employment.
PandoLogic. Keywords: UX Strategist, Location: Jersey City, NJ - 07311

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