What are the responsibilities and job description for the Digital Advertising Specialist position at Horse Plus Humane Society?
Job Description
Horse Plus Humane Society is seeking a highly motivated and experienced Digital Advertising Specialist to join our team. The ideal candidate will be responsible for creating and managing digital advertising campaigns across various platforms, including email, Google AdWords, Facebook, Instagram and other social media platforms. This role requires a creative thinker with a strong understanding of digital marketing strategies.
Responsibilities:
- Develop and manage digital advertising campaigns on email, Google AdWords, Facebook, and Instagram.
- Create engaging content for advertising purposes, including text, images, and videos.
- Conduct keyword research and optimize ad copy to maximize campaign performance.
- Monitor and analyze campaign metrics, providing regular reports on results and making data-driven adjustments to strategies.
- Manage budgets and track expenses related to digital advertising campaigns.
- Stay up-to-date with the latest trends and best practices in digital advertising.
Qualifications:
- Proven experience in digital advertising, with a focus on Google AdWords, Facebook, and Instagram.
- Strong understanding of digital marketing principles and strategies.
- Excellent content creation skills, with the ability to produce engaging and effective ad copy and visuals.
- Proficiency in using analytics tools to track and measure campaign performance.
- Strong organizational and time-management skills.
- Passion for animal welfare and the mission of Horse Plus Humane Society.
Compensation:
- The starting salary is approximately $20 per hour or more, depending on experience and qualifications.
- Benefits package included
Job Type: Full-time
Pay: $20.00 - $35.00 per hour
Expected hours: 40 per week
Benefits:
- Health insurance
- Paid time off
Schedule:
- 10 hour shift
Ability to Commute:
- Hohenwald, TN 38462 (Required)
Ability to Relocate:
- Hohenwald, TN 38462: Relocate before starting work (Required)
Work Location: In person
Salary : $20 - $35