What are the responsibilities and job description for the Hospice Business Expansion Specialist position at Hospice of Michigan?
**Company Overview:**
Hospice of Michigan is the largest non-profit hospice provider in Michigan, offering comfort and peace for patients and their loved ones.
About the Role:
We are seeking a Healthcare Market Development Manager to join our team. This role will be responsible for developing and implementing strategic marketing initiatives to expand the organization's presence in the community.
Key Responsibilities:
- Develop and implement strategic marketing initiatives to expand the organization's presence in the community.
- Maintain existing business relationships and identify new opportunities for growth.
- Serve as the primary liaison between the organization and community partners.
- Participate in networking opportunities to enhance the organization's reputation and promote its services.
- Collaborate with other departments to ensure effective communication and coordination.
Requirements:
- Bachelor's Degree preferred, with a concentration in business, healthcare administration or related field.
- Three to five years sales/marketing experience, previous experience in healthcare or related field highly desirable.
- Proven record of implementing strategic marketing initiatives, including business development and market expansion.
- Excellent interpersonal skills, sound judgment, effective organizational, prioritization and follow-through skills, attention to detail, tact, dependability, emotional intelligence, the ability to promote positive, constructive relationships with communication and collaboration at all levels and the ability to maintain confidentiality.
- Demonstrate strong proficiency in Microsoft Office products.
- Must be able to read, write and speak English and be able to effectively communicate orally and in writing in internal and external relationships for all essential job functions.