Director of Sales and Marketing

Do you have desire to manage a hunting sales team and drive sales and marketing strategy within the consumer packaging industry? If so then this position could be the move you are ready to make. Proven experience in developing and executing effective sales and marketing initiatives, building strong relationships and growing market share is a must. Fast turn around, multi-site custom manufacturing packaging facilities in Canada and the US serving leading CPG and distribution customers is hiring their next Director of Sales and Marketing. Should you have managed a team of minimum 5 individuals, over 100 million in sales and a desire to work in a rewarding culture this could be for you.

As Director of Sales and Marketing you will apply your understanding of our value proposition to identify, quantify, and open the door with new customers to achieve profitable sales growth. You are responsible for delivering assigned market segment insights that would benefit from our solutions and services, train and mentor the sales team, help establish relationships with customer decision makers that will be shared with our sales team, and close deals for profitability and growth.

Core Responsibilities

• Deliver value and accretive growth in an assigned target segment by proactively identifying customer opportunities that will benefit from our solutions.
• Provide qualified pipeline of convertible opportunities.
• Communicate to internal / external stakeholders market trends, segment growth expectations
• Collaborate with marketing, product management, and sales to ensure the needs of new industries and product specifications are met and executed according to customer expectations.
• Utilize digital marketing and social media channels to identify, develop and grow customer engagement, and partner with marketing to develop content to support the achievement of sales goals.
• Use the CRM system to provide transparency and ongoing communication about qualified customer information.
• Perform other duties as assigned.

Required skills

• Experience in Rigid or Flexible Packaging Industry. Preferably custom and rigid packaging.
• Excellent interpersonal, collaboration and relationship building skills, including active listening, high engagement, able to work with diverse groups of people in a team environment, and able to interact with people at all levels, both within and outside of the company.
• Ability to understand and apply market research that leads to the development of strategic action plans and tactical execution.
• High impact verbal and written communication skills, including the development and facilitation of presentations, with the ability to convey technical information and market analysis in a clear and concise manner.
• Mechanical/technical aptitude to understand, interpret and propose products or solutions that meet customer requirements.
• Strong planning and organizing skills, demonstrated ability to prioritize work to meet commitments aligned with the organization and individual goals.
• Problem-solving skills, including the ability to propose technically relevant solutions.
• Strong business acumen to understand how our solutions financially impact the customer.
• Seeks feedback from various sources to make informed decisions, including feedback about personal performance.
• Experience applying digital and social media to identify, grow and sustain customer engagement.
• Demonstrate a high level of initiative and achievement of results.
• Proficiency in Microsoft Office applications and industry-specific analysis software.
• Driver s license and valid passport to travel outside the country, as needed.