Demo

Senior Manager, Showroom Channel Marketing

House of Rohl
Deerfield, IL Full Time
POSTED ON 2/1/2025
AVAILABLE BEFORE 4/25/2025

Job Description

As the Senior Manager, Showroom Channel Marketing for North America , you will help shape and grow the House of Rohl® brands across wholesale showrooms in the US and Canada. In this collaborative role, you’ll partner with key business leaders to develop and execute strategies that drive meaningful growth in two key product categories : luxury plumbing fixtures and door & cabinet hardware.

Your focus will be on driving strategic planning, creating impactful sales tools, and developing growth plans for each brand in our showroom portfolio, including ROHL®, Riobel®, Perrin & Rowe®, Shaws®, Victoria Albert®, EMTEK®, and Schaub. You will also guide the planning of customer training events, both in-showroom and offsite, with execution support from the Marketing Events Manager and the Training & Channel Manager.

This role includes managing two direct reports : one responsible for overseeing our co-owned showrooms across North America, and another focused-on Training & Channel Management across all showroom and hardware channels. You will collaborate closely with the sales team to ensure these initiatives strengthen customer relationships and expand our market presence, positioning our brands for continued success.

The ideal candidate is a collaborative, strategic marketing leader with experience managing cross-functional programs, driving business growth, and delivering impactful customer engagement, ideally within the kitchen and bath or B2B wholesale industry.

Location : This role is eligible for a  hybrid  schedule based in our headquarters in  Deerfield, IL, at least 3 days per week (Tuesday / Wednesday / Thursday).

What you will be doing :

Strategic Planning :

  • Lead quarterly and annual planning sessions to create go-to-market strategies for the showroom channel internally and with key customer partners.
  • Identify opportunities to improve and expand sales tools, collaborating with internal teams to bring ideas to life.
  • Develop annual growth plans for all House of Rohl® brands, adjusting strategies based on performance insights.
  • Conduct research and competitive analysis to identify growth opportunities and recommend improvements.
  • Oversee the creation of customer training materials with support from the Training & Channel Manager.
  • Track key deliverables and ensure milestones are achieved to meet growth goals.

Customer Events & Engagement :

  • Plan and execute customer training and influencer events to strengthen showroom engagement, partnering with the Marketing Events Manager.
  • Launch incentive programs to recognize showroom consultants who drive product specifications.
  • Manage and prioritize showroom budgets to focus on high-impact initiatives that drive growth.
  • Oversee the distribution of showroom materials, samples, and promotional items to ensure brand visibility.
  • Develop measurement tools to assess the effectiveness of programs and recommend adjustments.
  • Build showroom expertise through field visits, participation in industry events, and ongoing collaboration with the sales team.
  • Showroom Management :

  • Provide guidance and oversight for the House of Rohl Studio by EMCO locations in Canada, supporting the EMCO Channel Manager in optimizing sales performance.
  • Influence the strategic direction for the House of Rohl Studio at the Mart, ensuring it supports all brands, channels, and regions.
  • Qualifications

  • Bachelor’s degree in marketing, business, or a related field.
  • 10 years of experience in marketing leadership with P&L responsibility.
  • Experience managing cross-functional programs and projects.
  • Proficiency in Microsoft Office.
  • Strong project management skills in a leadership role.
  • Ability to travel up to 25%.
  • Preferred Qualifications :

  • MBA.
  • Experience in kitchen and bath showrooms or B2B wholesale.
  • Additional Information

    Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range : $160,000 USD - $185,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.

    At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous Employee Resource Groups to support inclusivity and our associates’ feeling of belonging at work.

    Fortune Brands is a brand, innovation and channel leader focused on exciting, supercharged categories in the home products, security and commercial building markets. Our portfolio of brands includes Moen, House of Rohl, Aqualisa, SpringWell, Therma-Tru, Larson, Fiberon, Master Lock, SentrySafe and Yale residential.

    Fortune Brands is headquartered in Deerfield, Illinois and trades on the NYSE as FBIN

    Equal Employment Opportunity :

    FBIN is an equal employment opportunity employer and does not discriminate against any applicant based on race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.

    We are committed to a diverse and inclusive workplace and encourage applicants from all backgrounds to apply. To support our efforts, we invite you to voluntarily share your gender, ethnicity, and veteran status. This information is confidential and helps us ensure an inclusive hiring process and improve our diversity initiatives.

    Reasonable Accommodations :

    FBIN is committed to working with and providing reasonable accommodation to applicants with disabilities. If you need a reasonable accommodation for any part of the application or interview process, please contact us at fbinleave.fbhs@fbin.com and let us know the nature of your request along with your contact information. Resumes submitted to this email address will not be responded to.

    Salary : $160,000 - $185,000

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