Demo

Regional Sales Leader

Howard-Sloan Search
Atlanta, GA Full Time
POSTED ON 4/2/2025
AVAILABLE BEFORE 4/30/2025

JOB DESCRIPTION


Position Title: Sales Director - Southeast Region (Atlanta Preferred)

Location: Home Office

Reports to: SVP Sales


OVERVIEW


As the Sales Director for the South East region, you will play a pivotal role in driving new business sales activities and expanding the sales pipeline with existing clients in Tier 1 and Tier 2 retail establishments. Your primary responsibility will be to establish and nurture professional, consultative relationships with clients, including 'C' level contacts, while ensuring alignment with our overall sales strategy.


ABOUT US


We are a leading provider of fully graphic electronic shelf labels (ESLs), pioneering the market with innovative solutions that optimize the retail experience. Our ESLs empower retailers to enhance pricing, promotions, and product information at the shelf-edge swiftly and consistently. With operations spanning the U.S., Europe, LATAM, and Asia, we collaborate closely with major retail brands to drive revenue and margin optimization.


RESPONSIBILITIES


Reporting directly to the SVP Sales, you will spearhead new business initiatives targeting Tier 1 & Tier 2 retailers for multi-million-dollar ESL solutions. Key responsibilities include:


- Driving all facets of direct sales in the region, from lead generation to successful customer engagement.

- Cultivating enduring relationships with senior decision-makers in major retail chains to align our solutions with their business needs.

- Effectively articulating our value proposition and positioning our solutions as the preferred choice in the ESL market.

- Devising innovative strategies to expand ESL market share among existing clients.

- Collaborating with the financial team to develop pricing models for customer proposals.

- Generating accurate monthly revenue forecasts and collaborating with pre-sales and product marketing teams to manage the pipeline effectively.

- Delivering high-quality presentations and proposals to senior stakeholders.

- Gathering market insights and trends from clients to inform strategic decisions.


QUALIFICATIONS


Experience and Skills:


- Extensive retail experience, preferably within a Tier One retailer or selling into Tier One Retailers.

- Profound understanding of retail principles, especially in managing price changes, merchandising accuracy, promotions, and planogram compliance.

- Proven ability to present, negotiate, and close complex deals at the executive level.

- Track record of generating new business revenue and executing successful sales strategies, preferably with multi-million-dollar outcomes.

- Familiarity with international business practices and adeptness in navigating diverse business cultures.

- Strong grasp of technology, particularly Cloud/Enterprise software solutions.

- Proficiency in MS Office suite; fluency in other languages is advantageous.


Personal Attributes:


- Strong business acumen and entrepreneurial mindset.

- Tenacious, results-oriented, and able to work independently or as part of a team.

- Consultative and tactful approach in customer interactions.

- Dynamic, charismatic personality with high energy levels to champion our solutions.

- Excellent communication, interpersonal, and problem-solving skills.

- Ability to drive multiple opportunities to closure in a dynamic environment.

- Willingness to travel throughout the region, including short notice travel if necessary.


This role offers an exciting opportunity to contribute to our growth trajectory and shape the future of retail technology. If you're passionate about driving innovation and delivering value to clients, we invite you to join our dynamic team.

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